Product Marketing Manager

$110,240 - $124,800/Yr

Kforce - Redmond, WA

Full-time

Redmond, WA

Administrative and Support Services

About the position

The Product Marketing Manager role at Kforce in Redmond, WA focuses on content marketing, go-to-market strategy, and customer/product storytelling. This position is crucial for driving customer engagement through effective marketing strategies and managing multiple projects simultaneously. The successful candidate will be organized, process-driven, and capable of aligning various stakeholders around marketing plans, ultimately making a significant impact on the lives of children worldwide.

Responsibilities

• Drive content marketing ROB that will result in strong customer engagement.
• Manage digital marketing execution through asset management and custom development to support web presence.
• Drive events execution through standardization across geographies, including branding and audience-appropriate content.
• Develop customer segmentation, targeting, and funnel management with the community team.
• Manage multiple marketing programs of various sizes requiring significant cross-functional collaboration.
• Partner with external and internal creative teams to identify marketing asset needs and manage the asset creation process.

Requirements

• 4+ years of experience with Education Technology.
• 4+ years of experience with strong understanding of project management & project platforms such as CRM software.
• 4+ years of experience with Microsoft 365.
• Strong project leader with over 4 years of experience leading larger multi-disciplinary teams.
• Experience delivering multiple programs concurrently in various life cycle stages.
• Experience in project management with the ability to manage marketing and communications planning.
• Strong organizational skills to manage numerous deliverables across key milestones.
• Self-starter with solution-oriented and creative problem-solving skills.
• Strong business communication, writing, and interpersonal skills.

Benefits

• 401(k)
• AD&D insurance
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Paid sick time