Product Marketing Manager

$125,000 - $150,000/Yr

Eave

Full-time - Mid Level

Credit Intermediation and Related Activities

About the position

The Product Marketing Manager at HomeLight is responsible for driving the growth of emerging and existing products for agent and loan officer partners. This role involves developing and executing go-to-market plans, creating sales enablement materials, and producing channel content in a fast-paced environment. The position requires strong organizational skills, attention to detail, and the ability to communicate complex concepts effectively.

Responsibilities

• Own the end-to-end experience of enterprise partner launches, including technical backend and marketing materials.
• Execute and improve the sales enablement strategy for internal sales teams and enterprise partners.
• Craft positioning and messaging to market products to loan officers, real estate agents, and clients.
• Develop engaging content in various formats, including marketing materials, emails, and training webinars.
• Manage complex projects across multiple stakeholders, ensuring timely execution.

Requirements

• 4+ years of relevant product or marketing experience, ideally in a startup environment.
• Stellar copywriting skills to translate complex products into compelling content.
• Experience using data to prioritize marketing campaigns and measure performance.
• Familiarity with tools like Webflow, HubSpot, Iterable, AirTable, HotJar, Canva, and Figma.
• Strong communication skills to manage relationships with cross-functional partners.

Nice-to-haves

• A four-year college degree, preferably in Marketing or Communications.

Benefits

• Medical (Anthem or Kaiser), Dental & Vision (Guardian)
• Long-Term and Short-Term Disability Insurance
• 401k (Guideline)
• Life Insurance (Guardian)
• Pet Insurance (Nationwide)
• Commuter benefits in certain locations
• PTO, including Volunteer Days
• Annual Anniversary Perks, including professional development and sabbaticals
• HomeLight Services for buying and selling homes