Product Marketing Manager

Snorkel Ai - New York, NY

Full-time - Mid Level

New York, NY

About the position

The Product Marketing Manager at Snorkel AI will play a crucial role in crafting messaging and creating marketing assets that highlight the importance of AI data development. This position requires a technical background and a deep understanding of AI and LLMs, as the manager will collaborate with various internal teams and support sales enablement efforts. The role also involves conducting market research and enhancing marketing programs to drive awareness and interest in Snorkel Flow, the company's AI data development platform.

Responsibilities

• Craft clear, compelling, and differentiated messaging which highlights the importance of AI data development and the value of Snorkel Flow.
• Create external marketing assets, including product demos, presentations, whitepapers, datasheets, case studies, solution briefs, blogs and social media posts.
• Collaborate with sales, marketing, product, and engineering to align on product positioning and go-to-market strategies.
• Support sales enablement with training, objection handling, competitive analysis and other assets which help the sales team communicate the value of Snorkel Flow.
• Perform market and technology research to understand AI trends, how the landscape is changing and how customers are adopting AI.
• Support marketing programs by serving as the subject matter expert and transforming complex technical capabilities into meaningful messages.
• Fuel campaign and partner marketing programs by developing content which drives awareness and emphasizes product/partner value.

Requirements

• 3-5 years of experience in product marketing or related field.
• Technical background with knowledge of AI and LLMs.
• Experience creating presentations and participating in webinars.
• Excellent written and verbal communication skills, storytelling.

Nice-to-haves

• Deep interest in AI, especially Generative AI and LLMs.
• Solid understanding of concepts such as LLM fine-tuning and RAG.
• Awareness of how AI and models are used in the real world.
• Comfort with moving quickly, adapting to change priorities.

Benefits

• Comprehensive medical, dental, and vision plans for employees and their families.
• Yearly wellness stipend.
• 401k program for future planning.
• Parental leave program allowing up to 20 weeks of paid time off.
• Workstation setup allowance.