Product Marketing Manager

Rhapsody International - Boston, MA

Full-time - Mid Level

Boston, MA

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Product Marketing Manager at Rhapsody will play a crucial role in developing and executing marketing strategies tailored to specific segments within the healthcare industry. This position focuses on effectively communicating the benefits of Rhapsody's data exchange and quality solutions to target audiences, thereby supporting the company's mission to enhance data accessibility and accelerate innovation in healthcare. The role involves market research, content creation, and collaboration with cross-functional teams to ensure coherent messaging and strategy implementation.

Responsibilities

• Develop and execute go-to-market strategies for target segments.
• Conduct market research and gather the voice of the customer.
• Create compelling content in written and presentation formats.
• Collaborate with sales, product, and marketing teams to ensure coherent messaging and strategy.
• Measure and report on performance of market efforts and strategies.

Requirements

• 1-3 years' experience in health tech, B2B, SaaS, or product marketing is preferred.
• Excellent communication and collaboration skills.
• Curious and critical thinker with the ability to develop innovative marketing strategies.
• Skilled in presentation development that connects concepts in a way that helps audiences understand.
• Able to manage multiple competing deadlines, prioritize effectively, communicate proactively, and hold oneself accountable.
• Passion for understanding complex ideas and explaining them in clear, simple terms.

Benefits

• Health insurance
• Unlimited paid time off
• Dental insurance
• Vision insurance
• 401(k) matching