Programmatic Yield Manager

Hearst UK, The National Magazine Company Ltd. - New York, NY

Full-time - Mid Level

New York, NY

About the position

Hearst Magazines is seeking a Programmatic Yield Manager to lead the measurement and tracking of programmatic systems and deal activity. This role is crucial for leveraging ad operations and programmatic expertise to drive revenue growth for the company.

Responsibilities

• Oversee measurement and tracking of programmatic systems and deal activity.
• Utilize experience in ad operations to enhance revenue generation.
• Collaborate with cross-functional teams to optimize programmatic strategies.
• Analyze data to inform decision-making and improve performance.
• Develop and implement best practices for programmatic yield management.

Requirements

• Bachelor's Degree in a relevant field.
• Experience in ad operations and programmatic advertising.
• Strong analytical skills and proficiency in data analysis tools.
• Ability to work collaboratively in a fast-paced environment.
• Excellent communication and presentation skills.

Nice-to-haves

• Experience with digital media and advertising technologies.
• Familiarity with programmatic platforms and tools.
• Knowledge of market trends in digital advertising.

Benefits

• Health insurance coverage.
• Paid time off and holidays.
• Professional development opportunities.