Project Coordinator Content Audit

$124,800 - $145,600/Yr

Robert Half - San Francisco, CA

Full-time - Senior

San Francisco, CA

5,001-10,000 employees

Administrative and Support Services

About the position

We are seeking a high-performing and experienced Senior Customer Marketing and Engagement Manager who's expert in driving customer engagement and growing customer lifetime value. This is a remote contract role, perfect for those who strive in a vibrant, fast-paced environment.

Responsibilities

• Collaborate cross-functionally with Sales, Marketing, Customer Success, and Corporate Communications to drive strategic alignment, amplify customer voices, and leverage customer marketing and engagement efforts for greater business impact.
• Development and implementation of engagement strategies, nurturing customer relationships, and driving customer satisfaction.
• Monitor customer health, identify risk, optimize customer lifecycle, and implement retention strategies.
• Manage customer segmentation and develop personalized marketing strategies.
• Utilize data, trends, and qualitative feedback to develop effective engagement campaigns across a variety of platforms.
• Collaboration with various departments to ensure consistency of brand messaging and customer experience.
• Source customer references for AR, IR, and PR requests from Corporate Communications.
• Maintain accurate records in the Customer Advocacy Database, providing actionable insights that drive informed decision-making and accelerate customer marketing initiatives.
• Track, measure, and report on key metrics, adjusting strategies to continuously improve results.

Requirements

• 12+ years of experience in marketing or customer-facing roles
• Bachelor's degree in relevant field, Master's Degree preferred
• Excellent leadership, teamwork, and communication skills
• Expertise in managing and analyzing customer behavior data to drive engagement
• High level of creativity, combined with business understanding and customer insight
• Excellent communication and interpersonal skills, with the ability to persuasively engage customers and secure their participation in customer marketing initiatives
• Demonstrated ability to follow up and track the success of customer engagement efforts, ensuring a high level of participation and impact
• Experience developing relationships with customers and internal teams
• Proficient in customer success platforms, CRM software, and marketing automation tools.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Life insurance
• Disability insurance
• 401(k) plan