Cason Land & Water Management - Berlin, WI

posted 11 days ago

Full-time - Mid Level
Berlin, WI
101-250 employees

About the position

The position involves overseeing the development and implementation of marketing strategies to enhance brand awareness and drive sales growth. The role requires collaboration with cross-functional teams to ensure alignment with business objectives and effective execution of marketing campaigns.

Responsibilities

  • Develop and execute comprehensive marketing strategies to increase brand awareness.
  • Collaborate with product development teams to align marketing efforts with product launches.
  • Analyze market trends and customer insights to inform marketing decisions.
  • Manage marketing budgets and ensure effective allocation of resources.
  • Lead a team of marketing professionals to achieve departmental goals.

Requirements

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in marketing or related field.
  • Strong analytical skills and experience with data-driven decision making.
  • Excellent communication and leadership skills.

Nice-to-haves

  • Experience with digital marketing and social media strategies.
  • Familiarity with SEO and content marketing best practices.
  • Proficiency in marketing automation tools.

Benefits

  • Health insurance
  • 401k plan
  • Paid time off
  • Professional development opportunities
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