Project Manager (Non IT) IV

$145,600 - $155,251/Yr

Intelliswift Software - Bellevue, WA

Full-time - Mid Level

Bellevue, WA

Professional, Scientific, and Technical Services

About the position

The Project Manager/Marketing Business Analyst (Paid Search) will be responsible for shaping and executing the global Paid Search strategy for the Client's Microsoft Text & Shopping Ad campaigns. This role involves managing day-to-day operations, reporting, budgeting, and optimization within the Global Marketing team. The position is crucial for driving growth through effective marketing strategies and ensuring a consistent brand experience across various platforms.

Responsibilities

• Campaign execution, optimization, and ongoing ad monitoring
• Analyze ad experiences with the objective to mitigate any brand risk
• Define/manage campaign objectives in a fast-paced, ever-changing environment
• Influence campaign strategy staying aligned and working towards achievable outcomes
• Work with cross-functional teams to leverage expertise, decipher technical requirements, and inform solutions
• Collaborate with business stakeholders to establish clear marketing goals and deliverables
• Ad hoc issue investigation and quantification of business impact
• Communicate results consistently and clearly
• Contribute to test ideation hypothesis, measurement, design
• Create and organize regular reporting documents and status updates

Requirements

• Bachelor's degree in business, finance, applied mathematics or related field preferred
• 2-5 years professional experience
• General knowledge of Paid Search Marketing a plus
• Ability to conceptualize business problems and solving them through data analysis
• Curious in nature and enjoys sleuthing data to identify insights
• Works well independently while maintaining collaborative relationships with team
• Strong oral and written communication skills comfortable presenting to groups
• Strong personal work ethic, including personal initiative and ownership
• Ability to manage multiple projects simultaneously and balance priorities
• Experience with SQL scripting and self-serving on data from multiple data platforms
• Working knowledge of paid search ads campaigns, experience, and branding
• Microsoft, Meta, Google GDN & other online marketing platform experience a plus

Benefits

• Competitive pay rate
• Hybrid work environment
• Opportunity to work on significant marketing campaigns