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Public Affairs Manager
York County - Yorktown, VA
posted 2 months ago
About the position
The Public Affairs Manager oversees the divisions of Public Affairs and Video Services, responsible for developing and executing a comprehensive communications strategy. This role involves managing professional communications between the County and its citizens, maintaining the County's identity standards, and expanding various communication channels. The manager also handles contracts, vendors, and staff supporting communications and community relations programs, while tracking and reporting performance to County leadership.
Responsibilities
- Develop and execute a comprehensive communications strategy for the County.
- Cultivate and manage professional communications between the County and its citizens.
- Maintain the County's identity standards, including logos and templates for official items.
- Expand the County's owned communications channels such as web, e-newsletters, and social media.
- Manage contracts, vendors, and staff that support communications and community relations programs.
- Track and report performance to County leadership and other constituents.
- Serve as the primary spokesperson for the County, delivering clear and consistent messaging.
- Manage the County's social media platforms, leveraging AI and emerging technologies for engagement.
- Oversee the Freedom of Information Act (FOIA) requests and ensure timely responses.
Requirements
- Bachelor's degree in journalism, communications, marketing, or a related field.
- 5 to 7 years of related communications and marketing experience.
- Master's degree preferred.
- Possession of a valid driver's license issued by the Commonwealth of Virginia.
Nice-to-haves
- Experience with AI marketing techniques.
- Knowledge of competitive communications and marketing methods in a civic environment.
Benefits
- Health savings account
- Paid holidays
- Health insurance
- Dental insurance
- Flexible spending account
- Employee assistance program
- Vision insurance
- Life insurance
