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Public Relations Associate Vice President Technology PR (Atlanta)
Finn Partners - Cumming, GA
posted 3 months ago
About the position
The Public Relations Associate Vice President (AVP) for Technology PR at Finn Partners is a pivotal role responsible for managing and growing B2B and B2C technology public relations campaigns. This position requires extensive experience in public relations, particularly within the technology sector, and involves developing strategic communications programs, nurturing client relationships, and leading a team of PR professionals. The AVP will also play a key role in business development and ensuring high-quality service delivery to clients.
Responsibilities
- Develop and execute creative, strategic client public relations programs and campaigns, including budget and KPI tracking.
- Manage day-to-day client program responsibilities and deliverables.
- Nurture and sustain existing client relationships and seek out opportunities to expand the scope of business with our clients.
- Develop ongoing communications strategies and tactical plans for clients.
- Leverage existing relationships and create new relationships across technology trade and business media to drive coverage on behalf of clients.
- Productively provide ideas to clients to maximize communications results and/or anticipate issues.
- Manage and develop account team members as assigned.
- Identify new client relationship opportunities for our public relations TECH practice.
- Assist the Partner of the TECH practice in activities to pitch and win new client business.
Requirements
- 7+ years of prior work experience directing public relations teams and client campaigns.
- Prior PR work experience specializing in technology clients is highly preferred.
- Bachelor's degree in communications, marketing, public relations, or a technology field.
- Deep understanding of public relations and media relations based on prior years of relevant work experience.
- Experience thinking creatively and planning strategically and globally.
- Experience assessing, pursuing, and winning new client opportunities.
- Adept at developing and delivering presentations/pitches to current and prospective clients.
- Ability to understand the experiences of other FP employees and incorporate them into successful business strategies.
- Strong verbal, writing, and editing skills.
- Ability to motivate and lead others.
- Superb interpersonal skills.
- Ability to budget programs and manage client finances.
- Availability to travel as needed to off-site meetings and/or client events.
Benefits
- Hybrid work model (3 days in office, 2 days remote)
- Competitive salary range of $110,000-$140,000 based on experience
- Opportunities for career development and meaningful work in a creative environment
