Public Relations & Corporate Communications Manager

Texas Capital Bancshares - Dallas, TX

Full-time - Mid Level

Dallas, TX

Management of Companies and Enterprises

About the position

The Public Relations & Corporate Communications Manager at Texas Capital Bank is a strategic advisor responsible for creating and assisting with a wide variety of external and internal communications. This includes developing strategic messaging and content for the firm and its leadership, managing crisis communications, and overseeing public relations efforts. The role requires a strong writer with excellent proofreading skills, capable of producing clear and error-free messaging. The ideal candidate will possess strong interpersonal skills to foster meaningful relationships with external media professionals and stakeholders across the organization. This position demands a highly strategic thinker who approaches communication planning analytically, applying a deep understanding of the business and its audiences to develop thoughtful and comprehensive communication strategies. In this role, the manager will be tasked with developing, editing, and deploying various internal and external communications, such as email messages, talking points, scripts, press releases, and articles. They will assist in the development and execution of public relations strategies aimed at driving coverage across all forms of earned media. The manager will also identify, track, and secure thought leadership, speaking, and award opportunities for executives, as well as assist in creating and deploying executive communications. Analyzing earned media coverage and drafting appropriate responses will be essential, as will collaborating with external agency partners. The manager will work closely with social media, brand, and marketing teams to create an editorial content calendar and organize promotional events like press tours and conferences. Additionally, they will represent the organization at interviews, events, and press conferences, ensuring that messages resonate with diverse audiences. In terms of crisis communications, the manager will coordinate crisis management communications as necessary, maintain crisis response playbooks, and actively participate in internal and external crisis communication scenarios. This multifaceted role requires a blend of creativity, strategic thinking, and strong communication skills to effectively manage the organization's public image and internal messaging.

Responsibilities

• Develop, edit and deploy a wide variety of internal and external communications, including email messages, talking points, scripts, press releases and articles
• Assist with the development and execution of public relations strategies that drive coverage across all forms of earned media
• Identify, track and secure thought leadership, speaking and award opportunities for executives
• Assist with the creation and deployment of executive communications
• Provide proofing and delivery support for a wide variety of internal and external communication vehicles and channels
• Analyze all earned media coverage of the organization and drafting appropriate responses, work alongside external agency partner
• Work with the social media, brand and marketing teams to create an editorial content calendar
• Organize promotional events such as press tours and conferences
• Represent the organization at interviews, events, press conferences, etc.
• Work across all departments and LOBs, and in tandem with their colleagues across multiple marketing disciplines, to ensure messages address audiences' unique needs
• Coordinate crisis management communications as necessary
• Maintain crisis response playbooks
• Serve as an active participant in internal and external crisis communication scenarios

Requirements

• 4-7+ years of experience as a communications or public relations professional
• Bachelor's degree in communications, public relations, journalism, English or a related field
• Excellent written and verbal communication skills
• Strong attention to detail with an editor's eye for grammar, structure, flow and style
• Ability to manage multiple tasks
• Ability to work effectively and calmly in a fast-paced, diverse, high-pressure and matrixed environment
• Experience working in a complex environment, with corporate experience a plus
• Familiarity with AP Style a plus

Benefits

• Health insurance coverage
• Wellness program
• Fertility and family building aids
• Life and disability insurance
• Retirement savings plans with a generous 401K match
• Paid leave programs
• Paid holidays
• Paid time off (PTO)