Stantec - Sacramento, CA

posted about 1 month ago

Part-time - Mid Level
Sacramento, CA
10,001+ employees
Professional, Scientific, and Technical Services

About the position

The Public Relations Manager (PRM) for the US West region at Stantec is responsible for managing media relations, social media strategy, content marketing, and reputation management. This role requires a strategic thinker with strong PR skills to counsel leadership, develop creative outreach strategies, and enhance the company's visibility and reputation. The PRM will work closely with various teams to tell impactful stories and manage crisis communications, while also mentoring junior staff and supporting brand initiatives.

Responsibilities

  • Foster and grow relationships with media at regional and national levels.
  • Devise and execute creative outreach strategies connecting projects with broader trends.
  • Cultivate strategic experiences for thought leaders to engage with media.
  • Lead local brand activation and manage company reputation and crisis response.
  • Counsel senior leadership on business priorities and align PR strategies with key goals.
  • Provide mentorship and professional development opportunities to junior staff.
  • Champion Stantec's brand through strong storytelling and content development.
  • Advise on social media strategy and contribute to corporate channel content.
  • Collaborate with marketing and business leaders on public relations and marketing plans.
  • Track campaign metrics and adjust strategies based on data-driven insights.

Requirements

  • Bachelor's degree in communications, public relations, English, journalism, or marketing.
  • 8 to 10 years of public relations experience in corporate or agency settings.
  • Demonstrated experience in professional writing and campaign planning.
  • Ability to build and maintain relationships with media personnel.
  • Experience in crafting and pitching stories and strategic media placements.
  • Knowledge of social media strategy and crisis communications.
  • Detail-oriented with exceptional prioritization skills.
  • Excellent written and verbal communication skills.

Nice-to-haves

  • Experience with digital marketing and analytics tools.
  • Familiarity with the construction or engineering industry.
  • Proficiency in additional languages.

Benefits

  • Medical, dental, and vision plans
  • Wellness program
  • Health savings accounts
  • Flexible spending accounts
  • 401(k) plan
  • Employee stock purchase program
  • Life and AD&D insurance
  • Short-term/long-term disability plans
  • Emergency travel benefits
  • Tuition reimbursement
  • Professional membership fee coverage
  • Paid family leave
  • Ten paid holidays per year
  • Accrual of vacation between 10 and 20 days per year
  • Paid sick leave.
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