Public Relations Specialist II

Utah State University - Logan, UT

Full-time - Mid Level

Logan, UT

Educational Services

About the position

The Public Relations Specialist II at Utah State University's College of Veterinary Medicine is responsible for managing public relations and strategic communication efforts. This role involves creating content that supports the college's goals and branding through various communication channels. The ideal candidate will have a background in public relations, excellent communication skills, and a collaborative approach to problem-solving. The position is pivotal as the college transitions to a full four-year Doctor of Veterinary Medicine degree program, aiming to enhance its visibility and engagement with diverse audiences.

Responsibilities

• Support university and college goals by developing and delivering publications and media communications.
• Develop and execute communication plans that align with the college's initiatives.
• Maintain a comprehensive list of press, media, and community communication channels.
• Research, write, and distribute news releases, feature stories, and social media content.
• Serve as a media contact and manage media inquiries in collaboration with the university's news director.
• Manage projects involving freelance expertise for video, photography, and graphic design support.
• Collaborate with the trademarks and licensing office to create promotional products.
• Act as a liaison with staff and student groups to ensure consistent messaging about the college.
• Lead internal communication efforts for the college.

Requirements

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• Experience in public relations or strategic communication.
• Excellent written and verbal communication skills.
• Ability to develop and implement communication strategies.
• Strong organizational and project management skills.

Nice-to-haves

• Experience in higher education communications.
• Familiarity with veterinary medicine or related fields.
• Proficiency in digital communication tools and social media management.

Benefits

• Commensurate salary based on experience.
• Excellent benefits package including health insurance and retirement plans.