Public Relations Specialist

$65,000 - $65,000/Yr

Treepeople - Los Angeles, CA

Full-time - Mid Level

Los Angeles, CA

Support Activities for Agriculture and Forestry

About the position

The Public Relations Specialist at TreePeople will play a crucial role in supporting the Marketing & Communications Department by effectively communicating the organization's mission and purpose. This position involves drafting and distributing media releases, planning press events, and collaborating with various teams to share impactful stories about TreePeople's environmental initiatives. The specialist will manage multiple projects with precision and contribute to promotional and fundraising communications.

Responsibilities

• Drafting, editing, and distributing press/media releases and advisories.
• Planning, coordinating, and executing press events to amplify TreePeople's work.
• Draft and refine talking points and messaging materials for external use.
• Cultivating connections with media outlets, reporters, editors, and pitching stories.
• Maintaining media distribution lists.
• Serving as a liaison between the Marketing & Communications team and other departments to ensure consistent messaging.
• Collaborate with staff across departments to identify and shape compelling, story-driven content.
• Train and support staff on best practices for media appearances.
• Assist with organizing and covering in-person volunteer, cultural, and fundraising events as needed.
• Drafting and editing TreePeople promotional and fundraising communications for various platforms.

Requirements

• 2-3 years prior experience in public relations, communications, or related field.
• Strong understanding of the current media landscape, particularly related to environmental issues in both print and digital media.
• Pre-existing relationships with journalists, editors, and content creators preferred.
• Highly-organized, proactive, and adaptable with the ability to learn quickly.
• Excellent verbal and written communication skills, including listening, negotiating, public speaking, and writing.
• Strong attention to detail.
• Strong leadership, team-building, and problem-solving skills.
• Spanish fluency is preferred.

Nice-to-haves

• Fluency in Spanish is preferred.