Cch Healthcare - Winston-Salem, NC
posted 3 months ago
The Regional Director of Marketing for CCH Healthcare is a pivotal role responsible for overseeing marketing strategies and initiatives for nursing home facilities across the Western and Eastern regions of North Carolina. This position requires a dynamic leader who can effectively communicate with hospitals and patients, ensuring that the facilities are well-represented and that their services are effectively marketed. The Regional Director will be tasked with developing and implementing marketing plans that align with the organization's goals, while also fostering relationships with key stakeholders in the healthcare community. In this role, the Regional Director will lead a team of marketing and admissions staff, providing mentorship and guidance to ensure that all team members are equipped to meet their objectives. The successful candidate will have a proven track record of increasing census and driving business development initiatives within the healthcare sector. This position demands outstanding leadership skills, as well as the ability to communicate effectively and organize marketing efforts across multiple facilities. The Regional Director will also be responsible for analyzing market trends and identifying opportunities for growth, ensuring that the facilities remain competitive in the healthcare landscape. This role is essential for maintaining the organization's reputation and ensuring that the needs of patients and their families are met with the highest standards of care and service.