This job is closed
We regret to inform you that the job you were interested in has been closed. Although this specific position is no longer available, we encourage you to continue exploring other opportunities on our job board.
Regional Marketing Manager
$100,450 - $172,200/Yr
Siemens - Wendell, NC
posted 2 months ago
Part-time,Full-time - Mid Level
Wendell, NC
Machinery Manufacturing
About the position
The Regional Marketing Manager at Siemens Grid Software is responsible for implementing regional marketing activities to support the company's mission of accelerating and securing the energy transition. This role focuses on driving campaigns and events that align with global and regional go-to-market strategies, promoting products and services through various marketing channels, and adapting branding campaigns to fit local market needs.
Responsibilities
- Implement regional marketing activities for Grid Software's websites, social media, and other marketing materials.
- Drive campaigns and events to support global and regional go-to-market strategies.
- Adapt branding campaigns to fit cultural, economic, and regulatory nuances.
- Conduct market analysis to understand regional market characteristics and competitor activity.
- Develop and implement campaign strategies in collaboration with team members.
- Monitor and evaluate the performance of regional marketing campaigns.
- Participate in industry events, conferences, and trade shows to increase brand visibility.
- Host webinars and virtual events to engage with a broader audience.
- Coordinate customer events to strengthen relationships and gather feedback.
- Formulate an annual regional marketing strategy that aligns with overall business goals.
Requirements
- Bachelor's degree required.
- 8+ years of experience in business-to-business operational marketing, preferably in the US energy or grid software business.
- Proven track record in executing sophisticated multi-channel lead generation campaigns.
- Ability to travel 10% domestically and internationally.
Nice-to-haves
- Bachelor's degree or higher in marketing or communications.
- Experience with Salesforce, AEM, Adobe Analytics, Sprinklr, Eloqua Marketing Automation, Highspot, On24, GoTo Webinar, Conductor, Bombora.
- Preferred marketing experience in the Energy or Utility space.
Benefits
- Variety of health and wellness benefits offered by Siemens.
