Regional Marketing Manager

DuPont - Richmond, VA

Full-time - Senior

Richmond, VA

Chemical Manufacturing

About the position

The Regional Marketing Manager at DuPont is responsible for developing and implementing marketing strategies specifically for the commercial construction market and various specialty industries. This role involves conducting market research, collaborating with cross-functional teams, managing marketing budgets, and building relationships with key stakeholders to enhance brand awareness and drive business growth. The position requires a strategic thinker with strong project management skills and the ability to communicate effectively with diverse audiences.

Responsibilities

• Develop and implement marketing strategies for the commercial construction market and specialty industries.
• Conduct market research and analysis to identify trends and customer needs.
• Collaborate with cross-functional teams to create innovative marketing campaigns.
• Build and maintain relationships with key stakeholders to drive brand awareness.
• Manage the marketing budget and allocate resources effectively.
• Monitor and analyze market and competitor activities to adjust strategies.
• Utilize digital and traditional marketing channels to reach target audiences.
• Stay updated on industry developments and innovations.
• Communicate the value proposition of DuPont's products and services to customers.
• Represent DuPont at industry conferences and trade shows.

Requirements

• Bachelor's degree in a business or technical field; MBA preferred.
• 10 years of experience in marketing and business development.
• 5 years of experience in B2B marketing.
• 2 years of experience in construction market planning.
• Demonstrated business and financial acumen.
• Strong project management expertise.
• Excellent written and verbal communication skills.
• Ability to travel up to 25% of the time.

Nice-to-haves

• Experience in commercial construction marketing.
• Strong emotional intelligence and interpersonal skills.
• Ability to quickly understand unfamiliar markets.

Benefits

• Competitive pay and incentives.
• Collaborative work environment.
• Flexibility to enhance work-life balance.
• Commitment to sustainability and community engagement.