Regional Product Commercialization Lead (UCAN)

$700,000 - $700,000/Yr

Netflix - Los Gatos, CA

Full-time - Mid Level

Los Gatos, CA

10,001+ employees

Broadcasting and Content Providers

About the position

The role involves leading product marketing and operations for Netflix's new ad-supported tier, focusing on driving product adoption and understanding regional advertiser needs. The candidate will collaborate with various teams to ensure successful product launches and contribute to strategic projects aimed at revenue growth.

Responsibilities

• Define the program and plan for product launch partnering closely with regional counterparts, AdOps, RevOps, Marketing, and Revenue leadership to drive product adoption.
• Partner closely with the Revenue team to deeply understand regional advertiser needs and pain points to form business requirements and prioritize solutions.
• Communicate directly with clients to support Revenue and Account Management teams providing regional technical sales and integration support.
• Lead regional product requirements through the early stages of planning and development with a clear articulation of customer feedback and market insights, becoming a trusted partner to Revenue and Marketing.
• Develop a deep understanding of local market dynamics, opportunities, competitive sets, value propositions, adoption accelerants, and customers.
• Contribute and work independently on ad hoc strategic projects to generate process efficiencies and to drive revenue growth for our ads business.
• Contribute through knowledge sharing and training for internal teams in process and platform best practices.

Requirements

• 5+ years of experience in product marketing, product operations, strategy, and technology project management.
• 3+ years of significant experience in the entertainment and streaming TV sector.
• Experience partnering with and influencing global product teams and/or engineering to represent market requirements.
• Experience partnering with and influencing sales teams and developing market-specific go-to-market strategies.

Benefits

• Health Plans
• Mental Health support
• 401(k) Retirement Plan with employer match
• Stock Option Program
• Disability Programs
• Health Savings and Flexible Spending Accounts
• Family-forming benefits
• Life and Serious Injury Benefits
• Paid leave of absence programs
• 35 days annually for paid time off for full-time hourly employees
• Flexible time off for full-time salaried employees