Sales and Marketing Manager| Alerus Center

$50,000 - $55,000/Yr

Oak View Group - Grand Forks, ND

Full-time - Mid Level

Grand Forks, ND

Professional, Scientific, and Technical Services

About the position

The Sales and Marketing Manager at Alerus Center is a pivotal role responsible for the strategic planning and execution of sales and marketing initiatives aimed at both existing and new markets. This position requires a proactive approach to developing and implementing both short-term and long-term strategies that align with the facility's goals. The manager will oversee the sales department, ensuring that all programs and activities are effectively managed and executed. This includes setting clear objectives, policies, and priorities that drive the success of the sales initiatives. In this role, the Sales and Marketing Manager will be tasked with creating comprehensive sales plans that encompass all aspects of the sales process. This includes developing and managing the revenue and expense budget for the sales department, as well as tracking and analyzing sales reports on a daily, weekly, and monthly basis. The manager will represent the facility in various capacities, both locally and out-of-town, engaging with prospective user groups and individuals to initiate sales efforts. This involves researching and identifying suitable groups for the facility and discussing the venue with site selection committees or other relevant parties. Additionally, the manager will play a crucial role in coordinating sales efforts with other members of the local hospitality industry, fostering strong relationships with representatives of local user groups. Regular communication with management regarding challenges and proposed solutions is essential, as is the submission of activity reports. The role also includes assisting in the preparation of sales materials and participating in their presentation when appropriate. Overall, the Sales and Marketing Manager will be instrumental in driving the facility's usage and achieving specified sales goals.

Responsibilities

• Manage and participate in the development and implementation of goals, objectives, policies, and priorities of all Sales programs and activities.
• Develop and implement all aspects of sales plan.
• Develop and implement revenue and expense budget for sales department.
• Track and manage daily, weekly, monthly sales reports.
• Represent the facility as a sales representative both locally and out-of-town.
• Research, identify, and establish the appropriateness of groups for the facility.
• Contact prospective user groups and individuals to initiate the sales effort.
• Discuss the facility with site selection committees or appropriate others.
• Assist in developing and implementing the sales/marketing activities of the facility including developing budget submissions and follow-through systems and procedures.
• Meet specified goals and objectives for facility usage.
• Foster coordinated sales efforts with other members of the city's hospitality industry and maintain effective relations with representatives of local and user groups.
• Communicate problems and proposed solutions to management/supervisor.
• Submit regular activity reports and perform related duties as required.
• Assist in the preparation of sales materials and when appropriate in the presentation of said materials.

Requirements

• Minimum of 3-5 years sales experience, preferably with an arena, convention center, hotel or other similar public assembly facility and including some supervisory responsibility.
• Strong management, motivational & organizational skills.
• Strong verbal and written communication skills in the English and Spanish language preferred.
• Ability to travel as required.
• Knowledge of Public Relations.
• Willingness to work the hours necessary/permitted by your supervisor to meet sales goals (includes nights, weekends and select holidays, in addition to traditional business hours).
• Strong computer skills including Internet and MS Office applications.
• Knowledge of marketing and advertising/sponsorship program development.
• Bachelor's degree from accredited college/university preferred; equivalent work experience will be considered.
• Knowledge of the market and music industry experience preferred.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• 401(k) savings plan
• 401(k) matching
• Paid time off (vacation days, sick days, and 12 holidays)