Sales and Marketing Manager (eyewear Industry)

$62,400 - $66,560/Yr

Corelleaf Design Studio - Dallas, TX

Full-time - Mid Level

Dallas, TX

About the position

The Sales and Marketing Manager will lead the marketing initiatives for the LensCrafters brand across North America, focusing on driving traffic, sales, and profits. This role requires a strategic thinker who can manage day-to-day activities while collaborating with cross-functional teams to ensure a consistent brand message and effective marketing campaigns.

Responsibilities

• Lead the go-to-market planning and development of marketing initiatives for the LensCrafters brand.
• Oversee the identification and development of integrated marketing campaigns to support key brand initiatives.
• Analyze the effectiveness of marketing efforts and recommend enhancements for future initiatives.
• Manage, motivate, and develop team members to achieve marketing goals.
• Collaborate with internal and external teams to ensure consistent communication across consumer engagement points.

Requirements

• Bachelor's degree in Marketing or related field.
• 1-3 years of experience in sales and marketing.
• Strong analytical skills to assess program efficacy and make informed decisions.
• Ability to manage budgets meticulously.
• Excellent written and verbal communication skills.

Nice-to-haves

• Strong organization skills and attention to detail.
• Ability to handle multiple projects and set priorities in a fast-paced environment.
• Good interpersonal skills and ability to work in cross-functional groups.

Benefits

• Competitive hourly pay of $30 - $32.
• Opportunity for contract-to-permanent position.
• Hybrid work model with 2 days in office.