Sales and Marketing Manager

$33,280 - $33,280/Yr

Next Level Taxes - Birmingham, AL

Part-time - Mid Level

Birmingham, AL

About the position

We are seeking a dynamic and results-driven Sales and Marketing Manager to lead our marketing initiatives and drive sales growth. The ideal candidate will possess a strong background in digital marketing, content creation, and performance marketing, with the ability to develop effective strategies that align with our business goals. This role requires a creative thinker who is adept at analyzing market trends and leveraging data to enhance our marketing efforts.

Responsibilities

• Develop and implement comprehensive sales and marketing strategies to increase brand awareness and drive revenue growth.
• Manage digital marketing campaigns across various platforms, utilizing tools for marketing automation and performance tracking.
• Create engaging content for multiple channels, including websites, blogs, social media, and email newsletters.
• Oversee product management processes to ensure alignment between product offerings and market demands.
• Collaborate with cross-functional teams to optimize the customer journey and enhance user experience on our website (WordPress).
• Analyze market trends and competitor activities to identify opportunities for growth and improvement.
• Monitor campaign performance metrics, adjusting strategies as necessary to achieve optimal results.
• Lead a team of marketing professionals, providing guidance and support in their professional development.

Requirements

• Proven experience in sales and marketing roles, with a strong focus on digital marketing strategies.
• Proficiency in HTML for website management and content updates.
• Familiarity with marketing automation tools and performance marketing techniques.
• Strong understanding of content marketing principles and best practices.
• Excellent communication skills, both verbal and written, with the ability to present ideas clearly.
• Experience in product management is a plus.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• A passion for staying updated on industry trends and emerging technologies related to sales and marketing.

Nice-to-haves

• Experience in product management is a plus.

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance