Sales & Business Development Representative *HIT* Hybrid

Wolters Kluwer - Waltham, MA

Full-time - Entry Level

Hybrid - Waltham, MA

Publishing Industries

About the position

The Sales & Business Development Representative for Clinical Effectiveness at Wolters Kluwer Health is responsible for driving sales and generating qualified opportunities in the healthcare information technology sector. This hybrid role involves working closely with the Sales & Marketing teams to identify target prospects, develop strategies for outreach, and track sales activities using Salesforce. The representative will play a crucial role in enhancing the sales cycle and achieving lead quotas while collaborating with various stakeholders.

Responsibilities

• Work closely with Sales Manager to develop and define a strategic target list of key prospects across segments
• Develop creative tactics and strategies to reach target prospects, schedule qualified discovery calls, and generate qualified meetings
• Work on new logo and net new sales opportunities
• Work and develop opportunities with named corporate accounts
• Build strategies for exploring potential subscription opportunities for Commercial Sales
• Record and track all activity in Salesforce and other required tools to ensure alignment of teams and effective follow-up with prospects
• Create strategic emails to target prospects and corporate accounts
• Conduct ongoing research to identify new leads and obtain contact information
• Work closely with Sales Manager and Business Development Reps to accelerate and enhance the sales cycle
• Consistently meet or exceed qualified lead/meeting quotas
• Perform other duties as assigned by supervisor

Requirements

• Bachelor's Degree in business or related field; OR, if no degree, 5 years equivalent relevant sales experience
• 1+ years of B2B sales/business development experience of software/SaaS or other digital content solutions
• Experience in prospecting a complex product/service requiring in-depth knowledge of the client's business
• Ability to develop accurate sales lead forecasts and qualifying prospect lists
• Experience making web conference and in-person presentations to prospective clients
• Track record of success in building relationships and presenting to high-level decision makers
• Consistent achievement of sales development/lead quotas
• Demonstrated ability to learn a complex product line quickly through self-initiative and discipline

Nice-to-haves

• 3 or more years of B2B sales/business development experience with Health information services/HIT solutions
• Experience prospecting to C-Suite and VP level decision makers within Healthcare organizations
• Proficiency with a CRM tool (e.g. NetSuite or Salesforce)
• Proficiency with Contact tools (e.g. ZoomInfo)