Sales & Business Development Representative *HIT* Hybrid

Wolters Kluwer - Waltham, MA

Full-time - Entry Level

Hybrid - Waltham, MA

1,001-5,000 employees

Publishing Industries

About the position

The Sales & Business Development Representative for Clinical Effectiveness at Wolters Kluwer is a hybrid role focused on driving sales and business development within the healthcare information technology sector. This position involves collaborating with Sales and Marketing teams to identify prospects, generate qualified leads, and enhance the sales cycle through strategic outreach and relationship building. The representative will work closely with the Sales Manager to develop targeted strategies and will report directly to the Vice President of Commercial Sales.

Responsibilities

• Work closely with Sales Manager to develop and define a strategic target list of key prospects across segments.
• Develop creative tactics and strategies to reach target prospects, schedule qualified discovery calls, and generate qualified meetings.
• Work on new logo and net new sales opportunities.
• Build strategies for exploring potential subscription opportunities for Commercial Sales.
• Record and track all activity in Salesforce and other required tools to ensure alignment of teams and effective follow-up with prospects.
• Create strategic emails to target prospects and corporate accounts.
• Conduct ongoing research to identify new leads and obtain contact information.
• Work closely with Sales Manager and Business Development Reps to accelerate and enhance the sales cycle.
• Consistently meet or exceed qualified lead/meeting quotas.

Requirements

• Bachelor's Degree in business or related field; OR, if no degree, 5 years equivalent relevant sales experience.
• 1+ years of B2B sales/business development experience of software/SaaS or other digital content solutions.
• Experience in prospecting a complex product/service requiring in-depth knowledge of the client's business and the product's functionality.
• Ability to develop accurate sales lead forecasts and qualifying prospect lists.
• Experience making web conference and in-person presentations to prospective clients.
• Track record of success in building relationships and presenting to high-level decision makers.
• Consistent achievement of sales development/lead quotas.
• Demonstrated ability to learn a complex product line quickly.

Nice-to-haves

• 3 or more years of B2B sales/business development experience with Health information services/HIT solutions.
• Experience prospecting to C-Suite and VP level decision makers within Healthcare organizations.
• Proficiency with a CRM tool (e.g. NetSuite or Salesforce).
• Proficiency with Contact tools (e.g. ZoomInfo).