Sales Consultant - On Premise

$35,000 - $50,000/Yr

Southern Glazer's - El Paso, TX

Full-time - Entry Level

El Paso, TX

1,001-5,000 employees

Merchant Wholesalers, Nondurable Goods

About the position

The Sales Consultant at Southern Glazer's Wine & Spirits is responsible for representing the company in the market, focusing on building strong customer relationships and driving sales revenue through consultative selling. This role requires a self-motivated individual with a customer-oriented mindset who can effectively analyze customer needs and develop tailored business growth plans. The consultant will engage in face-to-face sales conversations, utilize technology for documentation, and adapt their approach based on customer preferences to maximize sales opportunities.

Responsibilities

• Build positive, credible, lasting customer relationships based on trust.
• Discover and identify customer business growth needs.
• Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above the base business.
• Analyze data and insights to increase sales, grow customer business, and better achieve objectives.
• Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM.
• Prioritize sales activities to achieve objectives based on each customer business growth plan.
• Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM.
• Maintain deep knowledge of SGWS products and correctly present and position them in each account.
• Propose selling solutions to each customer and win the sale using consultative selling skills.
• Achieve internal SGWS and supplier objectives as prioritized by management.
• Manage customer issue resolution, seek additional opportunities to support the customer's needs, and support business growth by providing customers with useful information and guidance.
• Adapt the selling approach based on each customer's buying styles and individual business needs.
• Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition.
• Document and maintain account- and customer-specific information in CRM.
• Participate in sales meetings, on-site training, and supplier events as required.
• Perform other duties as assigned.

Requirements

• High School Diploma or GED required.
• Able to analyze and understand data and information.
• Able to leverage SGWS technology to perform duties and responsibilities.
• Able to build and structure customer presentations and product proposals.
• Proficient in using mobile devices (e.g., iPad, smartphone) and online communication techniques (email, posting, texting, etc.) in a professional manner.
• Able to consistently achieve results, even under tough circumstances.
• Able to take responsibility for own actions and results; commits to providing a consistently high level of service to customers, suppliers, colleagues, and management.
• Able to communicate effectively through various methods and express self clearly and concisely while appropriately tailoring the message to the audience.
• Able to be nimble in ambiguity; be open to change; and embrace innovative ideas.
• Team player; works collaboratively with others.
• Able to work in a fast-paced, results-driven environment.
• Must possess a reliable vehicle, a valid driver's license, and the ability to obtain and maintain auto liability insurance on their vehicle in compliance with SGWS company requirements.

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance