Sales Development Representative- Off Premise Wine & Spirits

Breakthru Beverage Group - North Las Vegas, NV

Full-time

North Las Vegas, NV

Merchant Wholesalers, Nondurable Goods

About the position

The Sales Development Representative position at Breakthru Beverage Group is designed as a dynamic sales development role that will involve rotating through various territories. The primary focus of this role is to fill in open territories as needed, thereby maximizing the sales of supplier brands to the trade. This position is crucial in ensuring that the company meets its sales objectives by effectively managing customer accounts and maintaining strong relationships with clients. The representative will also assist the Merchandising Department during peak periods, ensuring that the company's products are well-represented and visible in the market. In this role, the Sales Development Representative will be responsible for calling on accounts and covering daily routes, which involves creating an efficient routing pattern to optimize sales efforts. The representative will prepare and deliver professional sales presentations that balance the company's priorities with the needs of the customer. This includes selling display ideas, introducing new products, and managing product placements and promotions. Maintaining product levels in accounts is also a key responsibility, which involves taking inventory and restocking shelves where legally permissible. The representative will ensure maximum brand visibility within accounts by utilizing effective point of sale materials and will be responsible for obtaining payments from accounts, where legally permissible. Educating account staff through training seminars on the brands is another important aspect of the role. Additionally, the representative will service accounts by delivering products in extenuating circumstances and addressing customer issues, referring them to management as necessary. Strategic planning is essential in this role, as the representative will need to understand company pricing and product programming information on a monthly basis. This understanding will help in strategizing how to achieve sales and merchandising objectives effectively. The representative will also be responsible for ensuring compliance with national account requirements and maintaining accurate historical account purchase information. Achieving performance goals set by management, managing customer account receivables, and staying informed about company and supplier activities through participation in weekly sales meetings are also critical components of this position.

Responsibilities

• Calls on accounts and covers daily routes by creating an established and efficient routing pattern.
• Prepares and delivers professional sales presentations to customers by balancing the company's priorities and customer's needs to include selling display ideas, new products, cold box, shelf, back bar placements and resets, drink and wine lists, and promotions.
• Maintains product levels in accounts by taking inventory and restocking shelves (where legal).
• Ensures maximum brand visibility within accounts by using effective and current point of sale materials when appropriate.
• Obtains payments for company by collecting and delivering checks or other remittance from accounts where legally permissible.
• Educates account staff by conducting educational staff training seminars on brands.
• Services accounts by delivering products to customers in extenuating circumstances, handling customer issues and complaints and referring these issues as appropriate to management.
• Strategizes/preplans on how best to achieve sales and merchandising objectives by understanding company pricing and product programming information on a monthly basis and maintaining accurate historical account purchase information.
• Ensures national account compliance where applicable by accurately completing all necessary surveys.
• Understands the account's buying patterns by reviewing the company pricing and product programming information on a monthly basis and maintains accurate historical account purchase information.
• Attains standards of performance goals by achieving the distribution, volume and activity goals of supplier brands as set by management.
• Manages customer account receivables by timely processing of credits and returns and communicating with accounts on aged receivables.
• Remains informed of company/supplier activities and updates by attending and actively participating in weekly sales meetings.
• Other duties, as assigned by the jobholder's supervisor, may also be required.

Requirements

• Strong communication and interpersonal skills to effectively engage with customers and account staff.
• Ability to prepare and deliver professional sales presentations.
• Experience in sales or customer service, preferably in the beverage or retail industry.
• Knowledge of inventory management and product placement strategies.
• Ability to strategize and plan effectively to achieve sales objectives.
• Familiarity with point of sale materials and promotional strategies.
• Strong organizational skills to manage multiple accounts and territories.
• Ability to handle customer issues and complaints professionally.

Nice-to-haves

• Experience in the wine and spirits industry.
• Familiarity with merchandising and promotional activities.
• Previous experience in a sales development role.