Sales Development Representative (SDR)

Creative Realities - Atlanta, GA

Full-time - Entry Level

Atlanta, GA

Publishing Industries

About the position

The Sales Development Representative (SDR) is responsible for managing inbound leads and outbound sales prospecting, effectively capturing the attention of B2B buyers and presenting the company's value proposition. This role involves leveraging lead generation tools, virtual events, and collaboration with colleagues to identify and nurture new sales opportunities.

Responsibilities

• Identify and prioritize target accounts and key prospective contacts
• Research business challenges of companies and contacts using various data sources
• Contact new prospects daily through various channels and articulate our company's value proposition
• Work with the sales makers to navigate their target list to secure meetings
• Clean up account data within CRM for target accounts
• Research pertinent account details, including current hardware and software deployed in the field
• Utilize previous project/quote details within the CRM for outreach timing
• Work with reseller partners to create warm introductions to contacts
• Listen in on sales calls to learn about the organization and customer questions
• Be persistent when reaching out to sales makers
• Participate in virtual tradeshow booth tours to understand products better
• Execute strategic prospecting campaigns via phone, email, social, and direct mail
• Maintain and manage leads coming inbound via the NA Sales inbox and voicemail inbox
• Respond to inquiries from internal team and distribution partners
• Conduct high-level conversations with targeted buyers' personas
• Nurture and develop interest to identify qualified sales opportunities
• Utilize social media for business development purposes
• Maintain accurate and timely notes on interactions within the CRM system
• Maintain up-to-date notes on best practices, processes, and lead personas in the SDR handbook
• Achieve monthly targets for setting meetings.

Requirements

• 1-2 years in sales, inside sales, inbound and/or outbound, or business development experience
• Bachelor's degree in Business, Marketing, Communications, or a related field preferred; equivalent work experience may also be considered.

Nice-to-haves

• Experience with CRM systems
• Familiarity with lead generation tools
• Strong understanding of B2B sales processes

Benefits

• Company paid individual portion of Medical, Life, Long and Short-Term Disability insurances
• Access to participate in company Dental and Vision insurance programs
• Eligibility for a high-deductible health plan (HDHP) with HSA option
• FSA, DCFSA
• 401(k) program with company paid match of up to 3% of annual salary
• Paid time off and holiday pay