Cox Media Group - Saint Petersburg, FL

posted 2 months ago

Full-time
Saint Petersburg, FL
Broadcasting and Content Providers

About the position

At Cox Media Group (CMG), our Sales Development Representatives are provided with a roadmap to a successful career in sales. This position is designed for motivated sales professionals who are eager to expand their sales careers while working for an industry-leading media company with dominant brands. CMG is looking to hire individuals who are ready to thrive in one of the most enjoyable media environments around. Sales Development Representatives will have the unique opportunity to participate in a comprehensive developmental program aimed at enhancing their sales skills while performing essential duties and responsibilities. Sales Development Representatives will collaborate closely with our Sales Support Teams to leverage data that identifies consumer insights, sales strategies, and execution plans for cross-platform (audio and digital) campaigns. With the support of an internal advertising fulfillment team, our Sales Development Representatives will gain firsthand experience with their campaigns, allowing them to optimize in real-time. This role involves learning about and selling fully integrated advertising solutions utilizing our full suite of audio and digital products. The position requires proactive and independent identification and connection with qualified prospects to maintain a full sales pipeline. Representatives will need to identify, understand, and communicate trends within client markets and industries to lead with insights and engage prospects in meaningful business conversations. Regular in-person meetings with prospects and clients will be essential to uncover desired business results and build strategic agency and client-side relationships. This will enable representatives to present the best solutions based on the clients' desired outcomes. Additionally, the role involves discussing expectations and measurement with prospects and clients to ensure that the proposed solutions will deliver a return on investment (ROI). Sales Development Representatives will drive advertising revenue through direct sales and will be expected to work outside of the office, developing and maintaining professional relationships by meeting clients in person at their premises or other desired locations. Managing the sales pipeline and communicating effectively with Sales Managers and sales support, as well as with clients, will be crucial to success in this role. Representatives will also be responsible for creating proposals to be presented to Sales leaders and existing or potential clients.

Responsibilities

  • Learn about and sell fully integrated advertising solutions utilizing our full suite of audio and digital products
  • Proactively and independently identify and connect with qualified prospects to maintain a full pipeline
  • Identify, understand and communicate trends within client markets and industries to lead with insights and engage prospects in business conversations
  • Uncover desired business results for each prospect/client by regularly meeting in person with prospect/client
  • Build strategic agency and client-side relationships in order to present the best solutions based on desired business results
  • Discuss expectations, measurement with prospects and clients to ensure the proposed solution will deliver ROI
  • Drive advertising revenue through direct sales
  • Work outside of the office and on the road to develop and maintain professional relationships; be prepared to meet with clients in person and when needed on their premises or at other locations they desire
  • Manage sales pipeline
  • Communicate effectively internally with Sales Managers, sales support, as well as externally with clients
  • Create proposals to be presented to Sales leaders as well as existing and potential clients

Requirements

  • 4-year College Degree preferred but not required
  • 1+ years of successful sales experience preferred
  • Must be comfortable with constant change and operating in a fast-moving, ever-changing world of digital and media
  • Must be comfortable working outside of the office and traveling to meet clients or prospective clients
  • Strong business acumen across media and advertising is preferred
  • Strong written and verbal communication skills
  • Valid Driver's License with clean driving record
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