Sales Development Representative

Cdata Software - Chapel Hill, NC

Full-time - Entry Level

Chapel Hill, NC

251-500 employees

Publishing Industries

About the position

The Sales Development Representative (SDR) at CData Software plays a crucial role in driving growth by targeting expansion opportunities within existing accounts and acquiring new clients, ranging from small businesses to Fortune 500 companies. This position is designed for strategic thinkers who excel in outbound sales activities and are adept at engaging key decision-makers. The SDR is responsible for generating leads, understanding customer pain points, and effectively communicating CData's value proposition to potential customers.

Responsibilities

• Generate leads through cold calling, email outreach, and social selling to identify and engage with potential customers.
• Leverage lead generation tools and databases to build a pipeline of qualified leads for the sales team.
• Conduct thorough research to understand prospects' business needs, pain points, and decision-making processes.
• Qualify leads based on predefined criteria and determine their readiness to engage with our sales team.
• Articulate the value proposition of our products and services to generate interest and curiosity, and secure appointments and demos with the sales team.
• Test and iterate on cadences to optimize response rates, conversion rates, and overall effectiveness of outbound prospecting efforts.
• Align outbound cadences with lead nurturing workflows to maintain consistent messaging and communication across the buyer journey.
• Build and nurture relationships through ongoing communication and follow-up.
• Track and manage leads in our CRM system, ensuring accurate and up-to-date information on lead status, interactions, and next steps.
• Collaborate closely with sales counterparts to facilitate seamless handover of qualified opportunities.

Requirements

• BA or BS from an accredited university or equivalent business experience in technology sales.
• 1+ years' experience in a sales or business development role, preferably in a B2B SaaS environment.
• Familiarity with Salesforce, Groove, Clari, LinkedIn Navigator, 6Sense, and ZoomInfo.
• Strong communication and interpersonal skills, with the ability to engage effectively with prospects over the phone, email, and other channels.
• Results-driven mindset with a track record of meeting or exceeding targets and quotas.
• Excellent organizational skills and attention to detail, with the ability to manage multiple tasks and priorities effectively.
• Adaptability and resilience to thrive in a dynamic and rapidly changing environment.

Benefits

• 401(k) with 6% match
• Dental insurance
• Employee assistance program
• Health insurance
• Health savings account
• Paid holidays
• 20 Days of PTO
• Employer-paid Medical, Dental, and Vision plans (100% for employee, 50% for dependents)
• Professional development opportunities