Team Focus Insurance Group - Pembroke Pines, FL

posted about 2 months ago

Full-time - Mid Level
Remote - Pembroke Pines, FL
Insurance Carriers and Related Activities

About the position

We are seeking a dynamic and results-driven Sales Development Representative (SDR) with 5-6 years of experience to join our growing team at Team Focus Insurance Group. The ideal candidate will be adept at leveraging HubSpot to manage and optimize sales activities, build and maintain a robust database of prospects, and create targeted messaging campaigns to drive lead generation. This role is critical to the success of our sales pipeline and requires a proactive approach to prospecting and lead nurturing. In this position, you will utilize HubSpot to track and manage all sales activities, including prospecting, lead generation, and follow-ups. You will optimize HubSpot workflows and processes to enhance sales efficiency and effectiveness. Additionally, you will develop and execute multi-channel messaging campaigns (email, phone, LinkedIn) to engage and nurture prospects. This includes developing, managing, and overseeing a strategic approach to building target lists, focusing on high-value prospects and marketing strategies. You will customize campaigns to align with different customer profiles and stages of the buying journey, tracking and analyzing campaign performance to refine messaging and improve conversion rates. Another key responsibility will be to research and build a comprehensive database of potential customers, ensuring data accuracy and relevance. You will segment prospects based on customer profiles, industry, and buying behaviors to tailor outreach strategies, continuously refining and updating target lists based on industry trends, market research, and sales feedback. You will also identify and prospect for key conferences and industry events to set up meetings with potential clients, coordinating pre-event outreach and post-event follow-up to maximize engagement and lead conversion. Furthermore, you will analyze and leverage buyer intent signals to prioritize high-potential prospects and tailor outreach accordingly, monitoring and responding to buyer behaviors to ensure relevant and timely engagement.

Responsibilities

  • Utilize HubSpot to track and manage all sales activities, including prospecting, lead generation, and follow-ups.
  • Optimize HubSpot workflows and processes to enhance sales efficiency and effectiveness.
  • Develop and execute multi-channel messaging campaigns (email, phone, LinkedIn) to engage and nurture prospects.
  • Develop, manage and oversee a strategic approach to building target lists, focusing on high value prospects and marketing strategies.
  • Customize campaigns to align with different customer profiles and stages of the buying journey.
  • Track and analyze campaign performance to refine messaging and improve conversion rates.
  • Research and build a comprehensive database of potential customers, ensuring data accuracy and relevance.
  • Segment prospects based on customer profiles, industry, and buying behaviors to tailor outreach strategies.
  • Continuously refine and update target lists based on industry trends, market research, and sales feedback.
  • Identify and prospect for key conferences and industry events to set up meetings with potential clients.
  • Coordinate pre-event outreach and post-event follow-up to maximize engagement and lead conversion.
  • Analyze and leverage buyer intent signals to prioritize high-potential prospects and tailor outreach accordingly.
  • Monitor and respond to buyer behaviors, adjusting strategies to ensure relevant and timely engagement.

Requirements

  • Bachelor's degree in Business, Marketing, or a related field is preferred.
  • Proficiency in HubSpot or similar CRM platforms.
  • 5-6 years of experience in a Sales Development Representative or similar role.
  • Strong experience in prospecting, database building, and lead generation.
  • Proven ability to create and manage multi-channel messaging campaigns.
  • Excellent verbal and written communication skills, with the ability to articulate complex concepts clearly and persuasively.

Nice-to-haves

  • Experience in the insurance industry.
  • Ability to relocate to Pembroke Pines, FL 33025 before starting work.

Benefits

  • 401(k) matching
  • Commuter assistance
  • Dental insurance
  • Disability insurance
  • Flexible spending account
  • Health insurance
  • Paid holidays
  • Personal Days
  • PTO Days
  • 12 Paid Holidays
  • Two Paid Days for Volunteer Service
  • Paid Parental Leave
  • Short and Long-Term Disability
  • Employee Support Programs, Including Mental Health
  • Tuition Reimbursement
  • Matching Charitable Gift Program
  • Lucrative Referral Program
  • Commuter Benefits
  • Remote and Hybrid Opportunities Available
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