Sales Development Representative

Learning Ally - Princeton, NJ

Full-time - Entry Level

Remote - Princeton, NJ

Motion Picture and Sound Recording Industries

About the position

Learning Ally is a leading nonprofit education solutions organization dedicated to transforming the lives of struggling learners through proven literacy solutions. The Sales Development Representative (SDR) plays a crucial role in this mission by working closely with Sales Managers and Implementation Success Managers to identify potential clients and generate leads for the sales team. This position is essential for achieving sales and revenue quotas within the assigned territory and enhancing brand awareness among prospective clients. The SDR is responsible for creating new qualified sales opportunities through both inbound and outbound activities. This role requires the SDR to become a trusted resource for prospects, acting as the initial point of contact. The SDR will conduct extensive research on companies using various methods, including emails, calls, and social media, to secure meetings for the sales team. The position demands a proactive approach, with the expectation of making an average of 70+ outbound calls per day to meet quotas. In addition to lead generation, the SDR will educate prospective clients about Learning Ally's literacy products, including the Audiobook solution, Professional Learning, and Excite Reading. The role also involves responding to inbound leads, engaging current users for referrals, and collaborating with the sales team on strategic sales approaches. The SDR must document all interactions and follow-up activities in NetSuite, ensuring that all communications adhere to the organization's standards and integrity. The SDR will also be responsible for developing new opportunities with existing customers by following up on incoming calls and leads, ensuring that every customer opportunity receives professional attention. A strong knowledge of market competitors is essential for overcoming objections and advising prospects on the benefits of Learning Ally's products and services. Overall, the SDR is expected to go the extra mile to engage customers and effectively communicate the value of Learning Ally's offerings.

Responsibilities

• Identify and create new qualified sales opportunities in Target Accounts through inbound and outbound activities.
• Independently schedule and conduct an average of 70+ outbound calls per day to ensure quota attainment.
• Create a sales pipeline with prospects and new opportunities for the sales team.
• Educate prospective clients on the benefits of Learning Ally's literacy products as necessary.
• Demonstrate in-depth knowledge of Audio Book solutions, Excite Reading, and Professional Learning products.
• Respond, engage, and qualify inbound leads and inquiries.
• Engage current users to expand awareness and ask for referrals.
• Collaborate with the sales team on strategic sales approaches and assist with special projects/events.
• Ensure cold calls and activity quotas are met.
• Document weekly scheduling in NetSuite and communicate follow-up activity clearly.
• Ensure all interactions with internal and external customers adhere to the organization's standards and integrity.
• Work closely with sales and marketing teams to profile strategic accounts and present solutions to start the sales cycle.
• Use consultative sales skills to communicate the value and benefits of Learning Ally products that match customer needs.
• Develop new opportunities with existing customers by following up on all incoming calls and leads.
• Maintain a strong knowledge of market competitors to overcome objections and advise prospects.

Requirements

• High School diploma or College degree, BA preferred.
• Tele sales experience required, preferably in K-12 education industry.
• Minimum of 1-3 years proven inside sales/tele sales experience.
• Demonstrated record of success in a goal-oriented, highly accountable environment.
• Demonstrable knowledge of social selling.
• Highly motivated, self-starter with a strong work ethic.
• Positive attitude with high energy and self-confidence.
• Ability, drive, and motivation to close sales and meet or exceed sales developmental goals.
• Proven effectiveness in a successful sales and cold calling environment (minimum of 50 to 75 dials per day).
• Exceptional verbal and written communication skills.
• Ability to communicate effectively and persuasively to a high volume of people.
• Ability to work effectively in a team environment.
• Strong customer focus and organizational skills.
• Strong time management and multitasking skills.
• Ability to prioritize tasks in a fast-paced environment.
• Attention to detail and accuracy.
• Proficient in operating CRM systems.
• Working knowledge of Microsoft Office—Word, Outlook, Excel, PowerPoint.