Sales Development Representative

CoreSite Realty - Denver, CO

- Entry Level

Hybrid - Denver, CO

Funds, Trusts, and Other Financial Vehicles

About the position

The Sales Development Representative (SDR) plays a key role in the Inside Sales and Marketing organizations by qualifying new sales leads and building pipeline. The role focuses on inbound and outbound lead generation and qualified opportunity creation. This includes leveraging various cold prospecting activities and strategies to generate outbound sales leads and opportunities for CoreSite's assigned sales region(s). It also includes warm follow up and qualifying inbound leads from marketing activities and assigning to the regional sales teams per our rules of engagement. We are looking for motivated self-starters that are willing to work hard, learn, and who are interested in starting a technology-based sales career. Hybrid work environment, in office two days per week. We are currently hiring for a 3-month contract that does have the possibility to extend.

Responsibilities

• Learn and understand CoreSite's offerings and competitive advantage.
• Develop a personalized CoreSite pitch and product pitches.
• Understand target prospect personas including titles, job responsibilities, company size, industry/verticals, annual revenues and more. Build contact prospecting lists based on knowledge of target audience and personas.
• Understand assigned regional industries, top companies, metro areas, data center locations, competitors and other data. Build account prospecting lists based on knowledge of the region and surrounding metros.
• Generate outbound sales leads and qualify opportunities by leveraging SDR sales training, strategies, platforms and marketing resources. Maintain prescribed monthly frequency for cold calls, cold emails and social media outreach.
• Follow-up and convert inbound sales leads (website forms, inbound calls and referrals) into qualified opportunities. Assign opportunities to the correct regions, sales VPs and sales representatives based on CoreSite's rules of engagement (ROE).
• Attend assigned regional sales calls and provide updates on current inbound and outbound activity, campaigns and programs. Provide sales prospecting support for regional VPs and sales representatives.
• Collaborate with individual sales representatives in assigned region(s) to generate target account lists to prospect on their behalf. Set meetings and appoints for senior sales representatives in assigned region(s).
• Provide critical feedback to the inside sales and marketing team on campaign success, quality of inbound leads, SDR tools and platforms.
• Occasionally travel to tradeshows, to provide booth support, badge scanning (~25% Travel), and to other CoreSite offices.
• Identify and develop outbound prospecting email campaign strategy and provide feedback on existing marketing efforts and lead quality.
• Promote and demonstrate the behaviors consistent with CoreSite's culture and Guiding Principles.
• Special projects as required.