Sales enablement manager (technical and product)

Writer - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

101-250 employees

Professional, Scientific, and Technical Services

About the position

Writer is seeking a Sales Enablement Manager with a strong technical and product focus to empower our sales team to become experts in AI and trusted advisors to our clients. This role is crucial in helping our sales team navigate the complexities of the AI landscape, understand our product capabilities, and effectively communicate how these capabilities can drive positive business outcomes for our customers. The ideal candidate will be responsible for developing and delivering comprehensive enablement programs that include new hire onboarding, training sessions, workshops, and the creation of supporting materials and job aids. In this position, you will collaborate closely with product management and marketing teams to stay informed about new product releases and features. Your ability to translate these updates into sales-ready frameworks and enablement content will be key to ensuring our Go-to-Market teams are well-equipped to demonstrate product features and articulate their value to customers. You will also create and maintain demo environments tailored to specific industry needs, ensuring alignment with our sales strategies. As a Sales Enablement Manager, you will provide ongoing support and coaching to the sales teams, addressing any technical questions and challenges they may face regarding product positioning and demonstrations. Staying current with industry trends, competitive landscapes, and customer needs will be essential to continuously enhance our sales enablement programs. This role is new at Writer, offering the opportunity to shape the future of our enablement strategies while executing immediate needs. If you thrive in a fast-paced environment and are passionate about driving customer success through effective sales enablement, this is the right role for you.

Responsibilities

• Develop and deliver technical and product enablement programs for the sales team, including contributions to new hire onboarding, training sessions, workshops, and supporting enablement content and job aids.
• Collaborate with product management and marketing teams to understand new product releases and features, and translate them into sales-ready frameworks, enablement content, and messaging.
• Create and maintain vertical-focused demo environments and assets, ensuring they are tailored to specific industry needs and aligned with sales strategies.
• Train sales teams on how to effectively demonstrate product features and articulate their value to customers.
• Provide ongoing support and coaching to sales teams, addressing technical questions and challenges related to product positioning and demonstrations.
• Collaborate with cross-functional teams to gather feedback from sales teams and customers, and incorporate it into enablement strategies.
• Stay up-to-date with industry trends, competitive landscape, key verticals, and customer needs to continuously enhance sales enablement programs and materials.

Requirements

• 5+ years of experience working in technical presales, enablement, or product training and sales.
• Strong technical background and ability to quickly understand complex product features and technologies.
• Excellent communication and presentation skills, with the ability to effectively convey technical concepts to non-technical audiences.
• Experience in creating and delivering technical and product enablement programs for sales teams or customers.
• Proven success in early/mid stage SaaS startups is a must.
• Ability to distill complex subjects into formats, trainings, activities, and materials that are accessible to our sales and go-to-market teams.
• Create, own, and run sessions, spanning from new hire product and demo training to continuous development workshops on AI and new product offerings.
• Thrives in ambiguity and can create paved roads from dirt paths.
• Ability to apply sales methodologies, sales processes, and value selling.
• Ability to facilitate sessions with broad, global audiences both in-person and remotely.
• Takes ownership, proactively addressing opportunities and removing blockers.
• Open to honest (and kind) feedback; tough skin.
• Self-aware and committed to learning the why for both successes and failures.
• Proactive communication skills, both sync and async.
• Intrinsically motivated: you set the highest possible bar for what you build and ship.
• Ability to collaborate and build relationships across numerous partners and stakeholders.
• Incredibly curious and an active listener.

Benefits

• 401(k)
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Internet reimbursement
• Paid parental leave
• Generous PTO, plus company holidays
• Medical, dental, and vision coverage for you and your family
• Fertility and family planning support
• Early-detection cancer testing through Galleri
• Annual work-life stipends for home office setup, cell phone, internet, and wellness stipend for gym, massage/chiropractor, personal training, etc.
• Learning and development stipend
• Company-wide off-sites and team off-sites
• Competitive compensation, company stock options and 401k