Sales Enablement Manager

$83,840 - $172,400/Yr

Similarweb - New York, NY

Full-time - Mid Level

New York, NY

1,001-5,000 employees

Professional, Scientific, and Technical Services

About the position

The Sales Enablement Manager at Similarweb is responsible for driving go-to-market strategy and sales enablement in the Americas region. This role involves collaborating with leadership to define strategies for account expansion and new business, identifying operational gaps, and developing training programs to enhance the skills of customer-facing teams. The position requires a strategic expert who can lead initiatives to improve sales performance and operational excellence, while also serving as a thought leader in sales excellence.

Responsibilities

• Work with leadership to define account expansion and net new business strategies.
• Identify operational gaps and opportunities, suggest solutions, and prioritize initiatives.
• Map skills gaps amongst the GTM team and develop a learning approach to strengthen expertise.
• Collaborate with the regional GM, sales leaders, and reps to improve performance through enablement programs and training sessions.
• Define expectations, KPIs, and activities for Sales Manager or Account Managers.
• Lead operational excellence initiatives and manage cross-functional routines within the GTM organization.
• Own and lead the global agenda and excellence programs for the region.
• Serve as an internal thought leader on sales excellence best practices.
• Partner with GTM leadership to organize and deliver internal projects and events.

Requirements

• 2+ years of experience in face-to-face go-to-market roles with proven success in target attainment.
• Experience in Enterprise/Strategic Sales, closing large complex deals and managing large accounts.
• Expertise in core GTM role disciplines (SDR/Sales/Account Management).
• Excellent problem-solving skills and a passion for content design and delivery.
• Strong verbal and written communication skills, with engaging presentation abilities.
• Strategic expertise to drive strategy and enablement from analysis to execution.
• Strong relationship-building and stakeholder management skills.

Nice-to-haves

• Experience in a top-tier management consulting firm.
• Experience in enablement, sales operations, or sales excellence.

Benefits

• Medical, dental, and vision insurance
• 401K plan
• Potential equity
• Employee stock purchase plan
• Paid sick leave
• Parental leave