Fisher Investments - Sandy, OR

posted 2 months ago

Full-time - Mid Level
Remote - Sandy, OR
Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

The Salesforce Marketing Cloud (SFMC) Administrator role at Fisher Investments is a hands-on position focused on supporting marketing and corporate communications teams through effective management of the SFMC platform. The role involves overseeing platform performance, data management, and integration with third-party systems, while ensuring compliance with industry regulations. This position offers a unique opportunity to influence the MarTech landscape within the organization.

Responsibilities

  • Administer and maintain the SFMC platform, ensuring optimal performance, security, access, and reliability.
  • Guide and support users in the creation, execution, and optimization of single/omni-channel journey orchestration.
  • Manage and segment customer data for targeted marketing efforts, ensuring data accuracy and compliance with privacy regulations.
  • Create and analyze reports to measure campaign performance, providing insights and recommendations for improvement.
  • Oversee the integration of SFMC with other systems and platforms, including CRM, DAM, and CMS.
  • Provide technical support and training to marketing and corporate communications teams, addressing any platform-related issues or inquiries.
  • Ensure all marketing activities comply with industry regulations and company policies, particularly regarding data privacy and security.
  • Stay up-to-date with SFMC features and best practices, recommending and implementing enhancements to improve platform use.

Requirements

  • Minimum 5 years of experience as a Salesforce Marketing Cloud (ExactTarget) Administrator.
  • Proficiency in Salesforce Marketing Cloud (Email Studio, Mobile Studio, Social Studio, Journey Builder, Automation Studio).
  • Ability to plan work of self and others and resolve technical and other problems.
  • Experience with Datorama.
  • Experience with basic HTML (e.g., creating tables, links, and bolding).
  • Experience with AMP script and SQL.
  • Digital marketing experience.
  • Familiarity with REST/SOAP APIs.
  • Experience with MuleSoft/Azure API framework is desired but not required.
  • Excellent problem-solving, analytical, and communication skills.
  • Bachelor's degree in MIS, Computer Science, Engineering, Physics, Mathematics, or related discipline.
  • Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Email Specialist, Marketing Cloud Consultant).

Nice-to-haves

  • Experience with MuleSoft/Azure API framework.

Benefits

  • 100% paid medical, dental and vision premiums for you and your qualifying dependents.
  • A 50% 401(k) match, up to the IRS maximum.
  • 20 days of PTO, plus 10 paid holidays.
  • Family Support programs including 8 week Paid Primary Caregiver Leave, fertility, family forming, and hormonal health assistance and back-up child, adult, and elder care.
  • $10,000 fertility, hormonal health and family-forming benefit.
  • Opportunity to participate in our hybrid work from home program, allowing up to 75 days per year based on tenure and performance eligibility.
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