SAP Business Network Portfolio Product and Content Marketing Manager

SAP - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

10,001+ employees

Publishing Industries

About the position

The Product Marketing team for SAP Business Network is seeking a well-rounded marketer with exceptional storytelling skills to manage product and content marketing responsibilities at the cross-portfolio level. This role focuses on developing messaging that communicates the value of SAP solutions, creating high-quality content, and collaborating with various teams to ensure impactful marketing efforts.

Responsibilities

• Develop and shape messaging that clearly communicates the value of SAP solutions.
• Create high-quality content and assets for internal and external consumption.
• Orchestrate distribution of SAP Business Network assets across platforms and channels.
• Ensure consistency in positioning and messaging.
• Collaborate with product marketing, regional product marketing, demand generation, and sales teams.
• Manage editorial calendar and optimize timing and flow of content.
• Monitor and analyze performance of marketing assets and identify areas for improvement.
• Coordinate updates to various communications platforms and channels.
• Support the coordination and preparation for SAP and third-party events.
• Provide relevant content to support events and generate new content as needed.
• Ensure messaging is consistent and meets brand standards.

Requirements

• BA/BS degree in Business, Marketing, or equivalent working experience.
• 3-5 years of experience in marketing, with a focus on content marketing preferred.
• Strong writing and content creation skills with excellent attention to detail.
• Ability to thrive in a collaborative team environment.
• Understanding of customer needs and product positioning.
• Familiarity with measurement and analytics tools.
• Good time-management abilities and strong interpersonal skills.
• Critical thinking and problem-solving capabilities.
• Excellent project management skills with attention to detail.

Benefits

• Flexible working models
• Health and well-being programs
• Learning and development opportunities
• Recognition for individual contributions
• Diversity and inclusion initiatives