SEARCH ENGINE MARKETING ANALYST

$70,000 - $90,000/Yr

Harnham - New York, NY

Full-time

New York, NY

Professional, Scientific, and Technical Services

About the position

The Search Engine Marketing Analyst will play a crucial role in a boutique media company, focusing on building and analyzing search engine marketing strategies. This position involves leading projects, developing comprehensive SEM strategies, and presenting insights to clients and stakeholders. The role is designed for individuals who thrive in a fast-paced environment and are eager to contribute to the company's digital analytics function.

Responsibilities

• Help lead internal and external projects with a primary focus on building out reports on a 0-1 capacity.
• Build a full funnel SEM strategy utilizing Google Ads, Bing Ads, Search Ads 360, and YouTube.
• Present insights derived from prior analytics work with a focus on digital media and SEM.
• Engage in face-to-face interactions with clients to achieve SEM goals.

Requirements

• Bachelor's Degree required, preferably in computer science, business administration, or economics.
• Prior experience working with an agency in the media or advertising domain.
• Strong technical proficiency in Google Ads, Bing Ads, Search Ads 360, and YouTube.
• Strong foundation in engaging and managing client accounts, focusing on SEM.
• Proficient oral and communication abilities to present key findings to both internal and external stakeholders.

Benefits

• Gold standard benefits
• Salary up to $90,000