Senior Art Director, Marketing and Sales

Universal Orlando - Orlando, FL

Full-time - Senior

Orlando, FL

5,001-10,000 employees

Accommodation

About the position

The Senior Art Director for Marketing and Sales at Universal Orlando is responsible for the design integrity of marketing communications, strategies, campaigns, and programs. This role involves providing innovative art direction and graphic design, developing brand creative concepts, and ensuring seamless execution. The position requires collaboration with copywriters and other creatives to develop concepts and mentor junior team members, while maintaining brand standards and quality.

Responsibilities

• Leads small team of art and design staff for assigned brands, campaigns, and programs.
• Creates fresh, compelling creative that enhances the customer experience and builds brand equity.
• Mentors and inspires other Art Directors and creative talent.
• Provides guidance and direction to studio designers and vendors.
• Reviews all work submitted to ensure quality and strategic integrity.
• Facilitates creative meetings and oversees editing of finished campaigns.
• Creates and develops storyboards and visual presentations for video concepts.
• Stays abreast of brand standards and design trends in the travel, tourism, and entertainment industry.
• Works collaboratively with copywriters and other team members to develop outstanding creative concepts.
• Partners with producers for the creation of video and still assets.
• Manages partner expectations regarding creative deliverables.
• Develops and delivers compelling presentations for creative work.

Requirements

• Bachelor's degree or equivalent professional experience in visual communication and creative development.
• 7+ years of experience in an advertising agency or in-house advertising agency dedicated to marketing communications.
• Demonstrated ability to think creatively and provide marketable solutions.
• Experience with a wide array of media including video, content creation, social, broadcast, online, print, outdoor, and events/displays.
• Experience in the travel, tourism, or entertainment industry.
• Proficient with design applications including InDesign, Photoshop, Illustrator, PowerPoint, and Keynote.

Benefits

• Competitive compensation package
• Hybrid work environment with in-person collaboration