Senior Brand Manager

Milwaukee, WI

Transportation Equipment Manufacturing

About the position

If you have at least 5 years of corporate marketing experience in a manufacturing environment with demonstrated experience and success in project management, an understanding of electrical engineering principles, particularly in the context of model train control systems, knowledge of circuit design, microcontrollers, sensors, and motor control mechanisms, prior experience and awareness of model railroading, remote control products, or other forms of model building and products related to the hobby industry, demonstrated success in leading multiple complex projects, prioritizing projects, meeting deadlines to meet critical launch dates, experience leading brand management associates, have conceived and successfully launched large-scale go-to-market and marketing campaigns, developed compelling value propositions and messaging, and guided creative teams in building the assets needed to bring those messages to life, along with a bachelor's degree in marketing or related field, you may be what we are looking for.

Responsibilities

• Manage multiple complex projects simultaneously
• Prioritize projects to meet critical launch dates
• Lead brand management associates
• Develop and launch large-scale go-to-market and marketing campaigns
• Create compelling value propositions and messaging
• Guide creative teams in building marketing assets

Requirements

• At least 5 years of corporate marketing experience in a manufacturing environment
• Demonstrated experience and success in project management
• Understanding of electrical engineering principles, particularly in the context of model train control systems
• Knowledge of circuit design, microcontrollers, sensors, and motor control mechanisms
• Prior experience and awareness of model railroading, remote control products, or other forms of model building and products related to the hobby industry
• Bachelor's degree in marketing or related field