Senior Brand Marketing Manager

Sanas - Palo Alto, CA

Full-time - Senior

Palo Alto, CA

51-100 employees

Professional, Scientific, and Technical Services

About the position

As the Senior Brand Marketing Manager at Sanas, you will play a pivotal role in building and shaping our brand into an iconic name in the tech industry. This position focuses on crafting and delivering compelling narratives that resonate with our audience and align with our mission of enhancing human connection through innovative AI technology. You will lead creative initiatives that elevate our brand perception, tell the story of our technology, and inspire our target audience.

Responsibilities

• Develop and execute a comprehensive brand strategy that aligns with Sanas's mission and business goals.
• Craft compelling stories that highlight the impact of Sanas's speech-to-speech AI technology.
• Oversee the creation of high-quality content across various channels, including digital, social media, advertising, and events.
• Lead the creative process from concept to execution, ensuring all brand touchpoints reflect Sanas's values and vision.
• Conduct market research to understand our target audience, competitors, and industry trends.
• Manage and mentor a team of creative professionals, agencies, and stakeholders fostering a culture of creativity, innovation, and excellence.
• Ensure consistency in brand messaging and visual identity across all platforms and communications.
• Work closely with internal and external stakeholders to build alignment and buy-in for brand initiatives.
• Navigate challenges and changes with flexibility and resilience, providing solutions that keep the brand moving forward.
• Establish KPIs to measure the success of brand initiatives and creative campaigns.

Requirements

• Bachelor's degree in Marketing, Communications, Design, or a related field (Master's preferred).
• 7+ years of experience in brand management, creative direction, or a similar role.
• Proven track record of building and managing successful brands, particularly in the tech industry.
• Strong portfolio showcasing creative projects and campaigns that align with brand strategy.
• Experience leading and mentoring creative teams.
• Excellent project management skills with the ability to juggle multiple priorities.
• Deep understanding of digital marketing, content creation, and social media strategies.