Senior Communications Strategist, Reproductive FreedomNew

American Civil Liberties Union - New York, NY

Full-time - Senior

Hybrid - New York, NY

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The ACLU is seeking a Senior Communications Strategist for Reproductive Freedom to join its Communications & Marketing Department. This full-time position, based in New York or Washington, DC, involves developing and executing communications strategies that advance the ACLU's work on reproductive freedom. The role requires collaboration with various teams and stakeholders to engage target audiences, secure media coverage, and create impactful content that supports the ACLU's mission to protect civil liberties and rights.

Responsibilities

• Create multi-faceted communications strategies on civil liberties and civil rights issues.
• Develop and implement organizational communications strategies to enhance ACLU's brand recognition.
• Determine effective spokespeople for disseminating ACLU messages.
• Develop communications plans with goals, audience definitions, and media relations strategies.
• Lead cross-functional teams to shape messaging for ACLU initiatives.
• Cultivate relationships with key media personnel to increase coverage of ACLU issues.
• Identify needs for digital content and collaborate with teams to produce materials.
• Respond to breaking news events with sensitivity and judgment.
• Create and refine various communications content including press releases and social media posts.
• Prepare clients and spokespeople for media appearances.
• Conceptualize and produce video content related to civil liberties.
• Guide affiliates in developing communications materials.

Requirements

• Significant experience in media, strategic communications, journalism, content creation, digital communications, and public relations.
• Experience in issue-based advocacy and public awareness campaigns.
• Strong organizational skills and attention to detail.
• Ability to communicate persuasively in writing and verbally to diverse audiences.
• Experience working with media and cultivating journalist relationships.
• Proven judgment in breaking news and rapid response situations.
• Proficiency in Microsoft Office and Associated Press style.

Nice-to-haves

• Experience in reproductive rights advocacy.
• Familiarity with digital content creation tools.
• Knowledge of civil liberties and civil rights issues.

Benefits

• Comprehensive healthcare benefits including medical, dental, and vision coverage.
• Parental leave and gender-affirming care.
• 401k plan with employer match.
• Annual professional development funds and internal training programs.