Senior Consultant, Marketing

$72,800 - $127,380/Yr

WSP Global - Morristown, NJ

Full-time - Mid Level

Hybrid - Morristown, NJ

Professional, Scientific, and Technical Services

About the position

The Senior Marketing Consultant at WSP USA plays a crucial role in supporting the firm's growth by providing business development and marketing services across multiple business lines. This position requires collaboration, leadership in proposal development, and a deep understanding of client engagement and marketing strategies, particularly within the A/E/C industry.

Responsibilities

• Lead complex proposals with general guidance, including scheduling and conducting project kick-off meetings and strategy sessions for a winning proposal.
• Collaborate with technical staff to write original content and review/edit content for clarity, compliance, and key messages.
• Research, gather, and edit proposal materials, ensuring compliance, accuracy, and timely delivery.
• Collaborate with graphic design staff to produce materials that effectively communicate the strategic vision for proposals.
• Lead and maintain pursuit capture plans, executing marketing efforts on large, multi-disciplinary pursuits.
• Organize and coach technical staff in the presentation phase of a pursuit, including slide development and rehearsals.
• Support account/client management teams by preparing materials for meetings and participating in strategic growth initiatives.
• Contribute to the development and maintenance of essential marketing data, including CRM information, resumes, and project descriptions.
• Partner with and mentor other marketing team members to share best practices.
• Exercise responsible and ethical decision-making regarding company funds and resources.

Requirements

• 5+ years of experience with professional services marketing and pursuit development, preferably in the A/E/C industry.
• Excellent verbal and written communication skills with strong critical thinking and marketing strategy development abilities.
• Possess a strategic mindset and the ability to develop and manage strategic capture plans.
• Superior organizational, time management, and interpersonal skills.
• Demonstrated ability to oversee multiple projects and lead diverse teams towards positive outcomes.
• Strong attention to detail and high level of accuracy in completing tasks.
• Proficiency in grammar, punctuation, and proofing for business writing.
• Ability to work independently and as part of a team.
• Proficiency in Microsoft Office and Adobe Creative Suite.
• Bachelor's degree in English, marketing, communications, business, journalism, or a closely related field.

Nice-to-haves

• Post graduate education
• Certification or enhanced credentials in applicable areas
• Active member of industry associations
• Willingness and ability to travel regionally

Benefits

• Medical, dental, and vision coverage
• Disability and life insurance
• Retirement savings plan
• Paid sick leave
• Paid vacation or personal time
• Paid parental leave
• Paid time off for bereavement, voting, and naturalization proceedings