Senior Content Designer

Instacart - San Francisco, CA

Full-time - Senior

Remote - San Francisco, CA

Couriers and Messengers

About the position

As a Senior Content Designer at Instacart, you will be instrumental in shaping user experiences through clear and human-centered UX/UI copy. Your role involves collaborating with cross-functional teams to create content that enhances the grocery shopping experience, ensuring clarity and alignment with Instacart's voice and business design.

Responsibilities

• Embed with feature teams on key product surfaces that onboard, engage, and retain users of Instacart's core consumer experiences.
• Develop, ship, interpret results, and iterate on UX content that delivers measurable impact for product experiences.
• Collaborate seamlessly with cross-functional teams including product designers, product managers, engineers, data scientists, and UX researchers.
• Create writing that expresses Instacart's product tone of voice and adheres to global content standards for UX writing.
• Maintain consistency with Instacart's voice while adhering to content standards.
• Share your work with the team and provide constructive feedback.

Requirements

• 6+ years of experience crafting content for web and mobile interfaces.
• Expert command of written language, design thinking, and content frameworks that enable strong product experiences.
• Capable problem-solver and design thinker who can translate product requirements, user insights, design strategy, and business goals into high-quality language frameworks and UX writing.
• Strong convictions around craft and quality in UX content with a portfolio showcasing clear, effective writing.
• Ability to operate autonomously in a fast-paced, dynamic environment with minimal oversight.
• Experience with or motivation to use AI to enhance UX content production.
• Skilled in conveying complex ideas simply and effectively.
• Strong understanding of information architecture and the intersection of visual design and language.
• High attention to detail and organizational skills.
• Passion for work and dedication to supporting Instacart customers.
• Ability to manage multiple projects efficiently in a fast-paced environment.

Nice-to-haves

• Experience with a variety of content formats, including interfaces, microcopy, emails, notifications, and style guides.
• Portfolio showcasing a range of experiences.

Benefits

• Highly market-competitive compensation and benefits.
• Remote work flexibility under the Flex First policy.
• New hire equity grant and annual refresh grants.