Senior Copywriter for Shark & Ninja NYC

$90,000 - $120,000/Yr

Shark Ninja Operating - New York, NY

Full-time - Senior

New York, NY

Professional, Scientific, and Technical Services

About the position

The Senior Copywriter at SharkNinja will play a pivotal role in the in-house creative agency, focusing on creating impactful marketing campaigns and branding strategies. This position requires a hands-on approach to conceptualizing and producing innovative creative solutions that drive demand for SharkNinja's products. The ideal candidate will collaborate closely with various teams to ensure the brand's identity is consistently communicated across all platforms while pushing for creative excellence and exploring new ideas.

Responsibilities

• Oversee the conceptualization, development, and execution of integrated marketing campaigns, ensuring they are on-brand and impactful.
• Champion creative excellence by pushing boundaries and experimenting with emerging technologies and trends.
• Ensure consistency and integrity of the brand across all touchpoints, including advertising, packaging, and digital platforms.
• Lead the development of visual identities, design systems, and brand guidelines that effectively communicate the brand's values.
• Collaborate closely with cross-functional teams globally to align creative efforts with overall business strategies.
• Serve as a key liaison between creative, strategic, and operational functions, facilitating communication and fostering a unified approach.

Requirements

• BA/BS degree in a related field preferred.
• 7+ years in creative roles within the advertising industry, with a proven track record of delivering successful campaigns.
• Strong portfolio showcasing a diverse range of creative work across various channels and platforms.
• Exceptional leadership and communication skills, with the ability to inspire and influence cross-functional teams.
• Deep understanding of consumer behavior, market trends, and emerging technologies.
• Proficiency in relevant software tools such as Adobe Creative Suite and project management systems.

Nice-to-haves

• Willingness to travel internationally as needed to support global operations.
• Flexibility to work across different time zones and cultural contexts.

Benefits

• Competitive salary range of $90,000.00 - $120,000.00 DOE.
• Opportunities for career acceleration and personal development.
• Support for diversity, equity, and inclusion initiatives.