Senior Copywriter

System One - Raleigh, NC

Full-time - Senior

Remote - Raleigh, NC

Administrative and Support Services

About the position

As a Senior Copywriter, you will collaborate with a diverse team to create compelling, client-centric messaging and creative concepts across various marketing channels, including digital and print. This role requires expertise in both B2C and B2B financial copywriting, focusing on delivering clear and impactful copy that aligns with brand guidelines and business objectives. You will work closely with creative directors, art directors, and other team members to ensure a unified brand voice and effective communication of unique value propositions.

Responsibilities

• Share strategic and conceptual ideas to align client approaches and creative execution with business objectives.
• Build strong, collaborative relationships with agency teams and brand partners.
• Demonstrate creativity and versatility in writing for different mediums and audiences.
• Participate in client and team discussions, offering informed perspectives and solutions.
• Collaborate remotely with teammates and partners across various locations.
• Gather information and interview partners to align creative ideas with brand guidelines.
• Distill complex product details into clear and impactful copy.
• Collaborate with art directors on infographics and design approaches to maximize visual impact.
• Present work to clients and partners, explaining rationale and responding to feedback.

Requirements

• Ability to write in a unified brand voice while aligning messaging to individual segments.
• Experience in conceptualizing and collaborating on various creative outputs, such as email and direct mail.
• Ability to lead discussions with business partners and collaborate with creative teams.
• Proficiency in MS Office Suite and Adobe Acrobat.
• Understanding of accessibility writing standards for WCAG 2.1.
• Enthusiastic and positive approach with a strong work ethic.
• Deep knowledge of writing best practices for digital and web.
• Clear, concise, and plainspoken writing style.
• Ability to manage multiple assignments while meeting deadlines.

Benefits

• Health and welfare benefits coverage options including medical, dental, and vision insurance.
• Life insurance and voluntary plans.
• Participation in a 401(k) plan.