Senior Digital Product Strategist and Product Manager

Infosys - Atlanta, GA

Full-time - Senior

Atlanta, GA

Professional, Scientific, and Technical Services

About the position

The Senior Digital Product Strategist and Manager plays a crucial role in shaping the long-term vision and strategy for digital products and is integral to the success of digital strategy within an organization. This position involves a blend of market research, strategic product planning, executing the product strategy, and will involve both strategic thinking and hands-on involvement in the development and optimization of digital products within a digital commerce, sales, and service context for web and mobile channels.

Responsibilities

• Conduct in-depth market research to identify opportunities, assess competitive landscapes, and understand user pain points.
• Develop short term and long-term product strategies and Epic/Feature level roadmaps that align with the organization's objectives.
• Work closely with cross-functional teams, including marketing, design, and engineering, to ensure the successful execution of product strategies.
• Present findings and strategic recommendations to executives, ensuring alignment on product vision and direction.
• Define business case for product features including identification of leading indicators, analyze performance metrics to gauge product success, and identify areas for improvement.
• Manage and drive the entire product lifecycle from conception through launch, ensuring timely delivery and adherence to quality standards.
• Gather user feedback to inform product improvements and ensure a positive user experience.
• Collaborate with engineering, design, and marketing teams to prioritize features and enhancements based on user feedback and market trends.
• Execute product strategy and drive action throughout the organization to get products to market.
• Provide management with analyses and reports and respond to questions and requests from management.

Requirements

• Minimum 7 years of experience in Digital product strategy or management, within a digital commerce/sales and service context for web and mobile.
• Proven track record of developing and executing successful digital product strategies.
• Experience in user-centered design, market research, and using data analytics tools.
• Strong understanding of product management processes, agile methodologies, design thinking, and user experience principles.
• Experience with digital marketing, SEO, and growth strategies is a plus.
• Proficiency in data analysis, including interpreting complex data sets and understanding user behavior.
• Excellent communication and interpersonal skills with the ability to influence cross-functional teams and stakeholders.
• Creative mindset with a strong interest in digital innovation and user experience.
• Ability to envision long-term goals and develop actionable plans, assessing market trends and identifying opportunities.
• Good understanding of digital tools for effective collaboration with technical teams.

Nice-to-haves

• Experience with digital marketing, SEO, and growth strategies is a plus.