Senior Director, Relationship Marketing Strategist

$136,000 - $219,650/Yr

Merkle - New York, NY

Full-time - Senior

Remote - New York, NY

1,001-5,000 employees

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

As a Senior Director of Customer Strategy at Merkle, you will play a pivotal role in guiding clients to achieve their business objectives through data-driven marketing strategies. This position requires a blend of analytical and creative thinking, enabling you to develop and execute omni-channel marketing plans that deliver measurable ROI. You will be a trusted advisor to clients, leveraging your expertise in various verticals to foster long-term relationships and ensure the delivery of meaningful client value.

Responsibilities

• Lead the building, development, and delivery of strategic omni-channel marketing plans.
• Act as a subject matter expert in digital marketing and CRM, translating new technology into actionable marketing ideas.
• Develop trusted, long-term relationships with key client contacts and executives.
• Collaborate with team leadership and partner agencies to turn ideas into executable plans.
• Identify key data points and measurements to demonstrate the impact of strategies on client business.

Requirements

• Bachelor's Degree required.
• 8-12 years' experience in data-driven marketing, specifically CRM, email, and online/offline media.
• 3-5+ years working in an agency environment.
• Proven experience in developing solutions to support the sale of new services to clients.
• Hands-on skills using data and research to drive decisions, with proficiency in Excel and research tools.

Nice-to-haves

• Proficiency in PowerPoint for presentations.
• Strong writing and presentation skills.
• Attention to detail and ability to incorporate feedback iteratively.
• Superior multi-tasking and time management skills.

Benefits

• Flexible Vacation Policy
• Generous Medical, Dental and Vision Coverage
• 401k with company match
• 19 paid holidays
• Career development and learning opportunities
• Inclusive work culture and focus on DEI