Senior Global Campaign Marketing Manager

Data Direct Networks - Remote, OR

Full-time - Mid Level

Remote, OR

Computer and Electronic Product Manufacturing

About the position

DDN Storage is looking for a strategic and results-oriented Senior Global Campaign Marketing Manager to lead the development, planning, and execution of global marketing campaigns. This role is pivotal in driving significant business impact while enhancing leadership skills in Account-Based Marketing (ABM) and data-driven marketing. The successful candidate will be part of a new team focused on innovative marketing strategies that align with DDN's commitment to AI and data management.

Responsibilities

• Lead the development of global campaign strategies, including personas, content, creative, buyer's journey mapping, target selection, offers, and nurture strategies to optimize lead conversion.
• Build and execute personalized Account-Based Marketing (ABM) programs tailored to specific target segments, driving engagement and pipeline growth.
• Oversee integrated campaign planning and cross-functional execution, collaborating with product marketing, sales, and organizational leaders to align with audience strategies and market drivers.
• Create and execute a comprehensive multi-channel campaign and ABM plan across web, field, social, channel, digital, and BDR teams to ensure consistent messaging and engagement at every touchpoint.
• Partner with the RevOps team to measure, analyze, and optimize campaign performance, driving continuous optimization and alignment with revenue goals.

Requirements

• 5-7 years of experience working in B2B marketing for Technology, SaaS, or Infrastructure companies.
• Proven experience developing global campaign strategies and creating custom ABM programs that drive pipeline and revenue growth.
• Expertise in managing persona-based campaigns and buyer's journeys.
• Strong project management skills, with the ability to coordinate multiple stakeholders and deliver campaigns on time and within budget.
• Hands-on experience with marketing automation platforms and analytics tools (e.g., Hubspot, Zoominfo, Salesforce).
• Data-driven mindset, constantly optimizing campaigns based on performance metrics.

Nice-to-haves

• Experience in AI or high-performance data storage marketing.
• Familiarity with the latest trends in digital marketing and data analytics.

Benefits

• Remote work flexibility
• Opportunities for professional development
• Innovative work environment
• Participation in cutting-edge projects in AI and data management