Senior Growth Marketing Manager

Jerry - Atlanta, GA

Full-time - Mid Level

Atlanta, GA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Senior Growth Marketing Manager at Jerry will play a pivotal role in redefining how people manage car ownership through innovative marketing strategies. This position focuses on customer acquisition and profitable growth, leveraging existing marketing channels and exploring new avenues to drive exponential growth. The role offers significant career advancement opportunities, initially functioning as a senior individual contributor with the potential to transition into a leadership role as the growth team expands.

Responsibilities

• Lead and own channel performance from end to end, including strategy, execution, analysis, and optimization.
• Analyze and monitor campaign performance, identify trends, and make optimizations to drive improvement.
• Conceive and execute innovative experiments; deliver and apply data-driven, analytically rigorous insights and recommendations to enhance performance.
• Allocate and manage budget for each campaign to maximize ROAS.
• Strategize the full-funnel marketing road map to achieve long-term exponential growth.
• Lead new channel expansion with innovation, thoughtfulness, and rigor.
• Expand the growth team with exceptionally talented junior marketers.

Requirements

• 5+ years of experience in digital performance marketing, including 2+ years managing paid search, social media, or programmatic affiliate advertising channels hands-on.
• Bachelor's degree in marketing or STEM discipline.
• Strong quantitative analytical ability and a knack for storytelling through data.
• Ability to thrive in an ambiguous and fast-paced environment.
• Ownership mentality - you are not satisfied with good enough.

Benefits

• Career growth opportunities
• Work with talented leaders in tech
• Innovative and dynamic work environment