Senior Growth Product Designer

$153,000 - $207,000/Yr

Noom - New York, NY

Full-time - Mid Level

New York, NY

Amusement, Gambling, and Recreation Industries

About the position

Noom is a leading global digital health company focused on helping people live healthier lives through behavior change. We're a mission-driven, high-growth organization that's powered by science, technology, and world-class talent. Our Product Design, Research, and Insights Team is seeking a Senior Growth Product Designer to help Noom reach as many users as will benefit from our products. Noom's product and growth teams start with a deep, empathetic view of user motivation and psychology; and then build and test innovative ideas at scale while staying true to our mission. We are data-informed and user-driven. Noom's Product Design, Research, and Insights Team bridges our Product and Growth organizations, delivering the insights that help drive roadmaps and ensuring cohesion across user experience touch points. Noom has been a user acquisition innovator in the field and has continually honed how it introduces Noom to prospective users and helps them connect with Noom's products and services. In this role as Senior Growth Product Designer, you will play a pivotal role in exploring new ways of helping users get acquainted with and experience Noom. You will collaborate closely with cross-functional teams to identify growth opportunities, develop new experiences and experiments, frame overarching strategies that contextualize our experiments and grow our understanding of user needs. You will leverage your considerable skill and sense of craft to deliver superlative experiences that burnish our brand while delivering measurable business impact.

Responsibilities

• Lead the design and optimization of growth-focused features and experiences that align with business goals and enhance user engagement.
• Conduct user research and gather insights to understand user behaviors, pain points, and motivations, using this information to inform design decisions and help users achieve their health goals.
• Collaborate with Product Managers and Data Analysts to define key performance indicators (KPIs) and success metrics for growth initiatives.
• Create wireframes, prototypes, and high-fidelity designs that effectively communicate the user journey and interaction flow for growth experiments.
• Collaborate with Engineering teams to ensure the successful implementation of designed solutions, maintaining design integrity throughout development.
• Collaborate with Product Management partners to plan, execute, and analyze A/B tests and other experiments to evaluate the effectiveness of design changes and inform iterative improvements.
• Stay current with industry trends, design best practices, and growth methodologies to continually enhance the growth design process.
• Present design rationale, concepts, and results to cross-functional teams, advocating for user-centered design strategies that drive growth.
• Engage with the broader Product Design Team to share learnings, seek inputs, and coordinate to collectively deliver a continuously improving user experience.

Requirements

• Bachelor's degree in Design, HCI, Interaction Design, or a related field. Master's degree is a plus.
• 4-6 years of experience as a Product Designer, with a focus on growth-oriented design and optimization.
• Strong portfolio showcasing your ability to drive user engagement, conversion, and retention through design solutions.
• Proficiency in design tools such as Figma, Adobe XD, or similar.
• Experience with A/B testing platforms, analytics tools, and data-driven design methodologies.
• Solid understanding of user-centered design principles, information architecture, and interaction design.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Ability to think strategically and creatively, balancing business goals with user needs.
• Comfortable working in a fast-paced, dynamic environment and adapting to changing priorities.

Benefits

• You'll help millions of people lead healthier lives every day.
• You'll experience huge learning & professional growth opportunities. Noom believes in supporting you; we'll cover the cost of books, courses, conferences… you name it!
• You'll become part of our transparent, high-performing, and close-knit team.
• You'll be part of our employee-centric culture, with a focus on work/life harmony.
• You are likely to learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.
• Comprehensive and generous total rewards package including discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs.