Senior GTM Enablement Manager

$136,000 - $170,000/Yr

Circleci

posted about 1 month ago

Full-time - Senior
Remote

About the position

The Senior GTM Enablement Manager is responsible for enhancing go-to-market (GTM) strategies within a fast-paced SaaS environment. This role focuses on enabling sales and marketing success by collaborating with cross-functional teams, including Sales, Marketing, and Product Management. The position aims to develop and execute comprehensive enablement initiatives that empower teams to effectively engage customers and drive revenue.

Responsibilities

  • Designing and implementing a comprehensive sales enablement strategy that aligns with business objectives and customer needs, particularly those of high-scale and enterprise organizations.
  • Collaborating with Product Management to create and maintain effective product training and resource materials.
  • Partnering with Marketing and Sales to develop compelling messaging and sales collateral that resonates with our target audience.
  • Analyzing sales performance metrics and feedback to continuously improve enablement programs and tools.
  • Organizing and facilitating engaging training sessions, webinars, and workshops to enhance the skills and knowledge of our sales team.
  • Acting as a point of connection between Sales, Marketing, and Product to ensure alignment and cohesiveness in messaging and strategy.

Requirements

  • Proven experience in a sales enablement or sales operations role within a SaaS organization serving late-stage startups and enterprises.
  • A strong ability to translate technical product features into compelling business value propositions.
  • Exceptional communication and presentation skills, with a high level of comfort engaging with both technical and non-technical stakeholders.
  • Strong analytical mindset, capable of utilizing data to measure the effectiveness of enablement programs and derive actionable insights.
  • A collaborative approach, demonstrating the ability to work effectively across teams and influence stakeholders at all levels.
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